Miraj Cinemas, which says it is India’s fastest-growing and third-largest national multiplex chain, opened ts latest addition, Gurdaspur Miraj Cinemas, this weekend. The cinema is Gurdaspur’s first-ever multiplex. To celebrate, Miraj Cinemas is introducing an introductory ticket price starting at ₹100.
PVR Inox has announced the opening of its second cinema in Mohali featuring the first P[XL] and all 4K laser cinema in the city of Mohali. With this opening, PVR Inox unveils its fifth property in the tri-city area of Mohali, Panchkula and Chandigarh and will strengthen its foothold in Punjab with 83 screens in 16 properties continuing its expansion in the Northern part of India with 464 screens in 104 properties.
Miraj Cinemas has launched its latest multiplex in Mumbai, bringing India's third-largest cinema chain to 60 cinemas nationwide. There, digital payment, and cashless options are available, and customers can order at Pop Express kiosks, which are located throughout the multiplex.
The media investment group GroupM has released a report entitled the South Cinema Audience Behavior Report about the movie-going habits of the people living in the Southern states of India.
PVR Inox, the largest cinema exhibitor in India. has announced the launch of a new five-screen multiplex in the city of Ahmedabad at Himalaya Mall. The multiplex will feature the city’s first PVR Inox luxury signature experience, Insignia.
Miraj Cinemas, India’s third largest and fastest-growing national exhibition chain, has opened a new multiplex in Mumbai. The four-screen premium theatre has a total seating capacity of 1276, including 48 plush recliners and 13 ultra-comfortable sofa seats.
PVR Inox has reopened the iconic Paras Cinema at Nehru Place in Delhi. This launch marks the opening of the fifth Imax in Delhi and the second standalone Imax theatre in India featuring Imax with laser technology and multi-channel sound system exclusive to Imax theatres.
PVR Inox, India’s biggest theatre chain, has launched the only standalone Imax property in the country. The company has installed Imax Laser Projection in Delhi’s Priya Cinema, located at Basant Lok Complex, Vasant Vihar. While other Imax theatres in the country house regular theatre formats and projections alongside, this marks the first time an entire cinema is dedicated to Imax screenings.
One of the most significant developments following the merger of two of the Indian film Industry’s leading companies is the fact that PVR Inox Pictures will now be distributing Bengali films across the country, in addition to Hindi cinema.
PVR Inox has launched a brand campaign called Fresh Dekho, Bada Dekho. The exhibitor sees it as a positive step towards reviving the magic of cinema-going in India. In an era where streaming platforms have gained popularity, this campaign is designed to remind people of the unparalleled experience offered by watching movies on the big screen.