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HollyShorts Now Sponsored by Zeiss Cinematography

Mon, 08/15/2022 - 09:21 -- Nick Dager

For the eighteenth year, HollyShorts is presenting its Academy qualifying short film festival in person at TCL Chinese Theaters, Japan House Hollywood, and streaming on Bitpix TV. The festival is underway and runs through August 20. For the first time, Zeiss cinematography is pleased to sponsor the new HollyShorts Zeiss Achievement in Cinematography Award and participate in other festival events.

Kathryn Jacob and the Uniqueness of Cinema

Thu, 08/11/2022 - 10:54 -- Nick Dager

Kathryn Jacob is CEO of Pearl & Dean, the London-based cinema advertising company. To offer just a partial list of her many accomplishments, in 2016 Jacob and Sue Unerman co-authored the book The Glass Wall: Success Strategies for Women at Work and Businesses that Mean Business published by Profile. In 2020 the two women and a man named Mark Edwards co-authored the book Belonging: The Key to Transforming and Maintaining Diversity, Inclusion and Equality at Work. The many boards that Jacob serves on include serving as chair of Home Manchester, an iconic arts venue. Since she joined Pearl & Dean, the company has created the world’s first 3D interactive advertisement for 02, brought pop up cinema to all parts of the UK, and worked with Virgin Atlantic and Ambassador Theatre Group on new ways to reach consumers. On August 1, Jacob began an eight-year term as president of SAWA Global Cinema Advertising Association. Despite the many challenges of the past two years, she remains confident that the industry will bounce back soon because, in her words, “The cinema medium is unique in the media landscape.” I recently spoke with Jacob, via email, about her new role at SAWA and a wide range of other topics related to cinema advertising.

Keylight Cinema Partners with Adorama to Facilitate Equipment Needs

Thu, 08/11/2022 - 10:40 -- Nick Dager

Operating out of Orlando, Miami, Atlanta and Nashville, Keylight Cinema Studios has a variety of clients ranging from Disney World, National Geographic, Discovery Channel and Good Morning America. To ensure his team had the appropriate tools for ever-changing demands and requirements across projects and clients, owner and director of photography Mike Ladisa partnered with Adorama Business Solutions to help take the stress and guesswork out of getting top-tier equipment quickly and efficiently.

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