The INDY Cinema Group has signed with Strong Technical Services to provide managed services including equipment monitoring, digital signage, remote access, and reporting for its theatres in Europe.
Distribution & Exhibition
The global pandemic has touched every business in the world and few have been impacted more than cinemas. In response to the situation, over the past ten months Screenvision Media has developed new ways for its cinema advertising customers to reach the public. To understand how this evolved and to learn what happens next for the company, I spoke by email with Screenvision’s chief revenue officer Katy Loria and chief partnership officer, operations & exhibitor relations Darryl Schaffer. Here is our conversation:
Cinemas temporarily closed by the government lockdown are re-opening to the public with the launch of a new virtual cinema called YourScreen, a partnership of local, independent exhibitors created to stream new films and films unavailable on other digital platforms into the homes of audiences around the United kingdom. These are films that might normally play in their local cinema.
In the wake of the pandemic, New York-based Little Cinema has deployed Verimatrix watermarking and digital rights management technologies for its virtual premieres and previews. A digital studio, Little Cinema has partnered with Netflix, ABC, CBS, HBO Max, and Warner Media to produce virtual premiere events for an industry that used to rely solely on in-person debuts.
The trade group Cinema Technology Community announced the recipients of its 2020 awards at its special online event, One Community Day. More than 400 industry professionals registered for the five-hour charity focused event, which was held November 26 and hosted by film critic, author and broadcaster Mark Kermode and CTC’s Dave Norris.
Maya Cinemas is installing Cinionic Giant Screens in all its Maya Premiere Experience auditoriums. The first three MPX powered by CGS locations, Maya Cinemas Fresno, Bakersfield, and North Las Vegas, will be ready to welcome Maya audiences in time for Thanksgiving. All the screens are more than sixty feet wide.
Screenvision Media today announced a partnership with Mobcrush to introduce an entirely new way for advertisers to reach the highly coveted gaming audience. Screenvision will utilize Mobcrush's live multicasting platform to deliver a first-of-its kind sponsored live-break that is initiated when creators, who are using Mobcrush to broadcast their gameplay, step away from their streams. The live-breaks include streamer highlight reels that allow advertisers to reach more than 40 million unique, Nielsen-rated U.S. monthly viewers.
Today, 10 founding companies and 50 forming companies have announced their collaboration to create the entertainment industry's first association focused specifically on entertainment globalization. The Entertainment Globalization Association has been formed to create a closer connection to the creative community to better facilitate the retelling of their stories for global audiences. Globalization is defined as dubbing, subtitling, and audio description services, which allow content to be consumed in languages other than the original version. The founding companies of the association are Audiomaster Candiani, Deluxe, Hiventy, Iyuno Media Group, Keywords Studios, Plint, SDI Media, Visual Data Media Services, VSI, and Zoo Digital.
With the growth of Netflix, Disney+, Amazon Prime and Apple TV, to name just a few, the international audience for film and television has never been bigger or more diverse. And the need for accurate and coherent subtitles – both for artistic and economic reasons – has never been more important. For two decades Dr. Vasilis Manousakis, the Literature, Literary and Audiovisual Translation instructor at Hellenic American College in Athens, Greece, has been subtitling and translating a broad range of genres, series and films produced by HBO, Disney, Universal Pictures, Warner Bros. and Netflix, among them Lost, The Good Place, Star Wars and Game of Thrones.
The International Cinema Technology Association 2020-2021 award for innovation in cinema exhibition in Europe, the Middle East and Africa goes to Muvi Cinema, U-Walk, Riyadh, Saudi Arabia for Best New Build Cinema; to Cineplexx, Millennium City, Vienna, Austria for Best Cinema Refurbishment; and to Pathé Tuschinski, Amsterdam, The Netherlands for Classic Cinema of the Year.