Tokyo-based video production company Ellroy decided to see for themselves if zoom lenses from FujiFilm, for all their undoubted functionality, fall short when compared to single-focal length PL mount cine lenses in terms of image quality.
Panavision has reached a distribution agreement with German rental facility Ludwig Kameraverleih to provide filmmakers in the region with Panavision’s extensive range of spherical and anamorphic lenses, including the popular Primo 70 series for larger sensor digital cameras.
It’s an understatement to call Cooke Optics’ chairman and owner Les Zellan a digital cinema pioneer. In 2000 when he first introduced the idea of metadata technology in lens manufacturing, only a small number of people believed that digital cinema technology would ever truly replace film as Hollywood’s production medium of choice. At the time, the American Society of Cinematographers was actively campaigning against the idea of replacing film projectors with what were derisively called video projectors. Much has changed, of course, but Zellan still talks in the wary manner of pioneers who understand that, even though they’ve overcome some challenges, there are still more to face.
When J.J. Abrams and Dan Mindel, ASC, BSC took on Star Wars: The Force Awakens, they knew they were handling a cultural touchstone. As they did with Star Trek and Star Trek Into Darkness, they wanted to respect the antecedent while making a great, entertaining film for today’s audiences. So when it came to choosing format, lenses and the right look, they began by researching how the original Star Wars films were made.
Cooke Optics has set out a roadmap for delivery of its most recently announced lenses, as well as an update about /i3, the latest and most ambitious version of its /i Technology metadata system.
Cinematographer Felix Wiedemann has chosen Anamorphic/i lenses from Cooke Optics, the multi-award winning manufacturer of precision lenses for film and television, to shoot the action thriller Stratton.
When Fujinon added the PL 19-90mm zoom lens to its Cabrio line, the company anticipated resistance from the cinema community. As Mike Nichols, business development manager for sales and rental house AbelCine puts it, “Most feature film DP’s are accustomed to primes and prefer a more traditional cinema-style lens, particularly in a narrative set up. And while the removable servo is convenient, DPs may not yet see it as a lens that’ll work in a cinematic set up.” That’s starting to change.
Fujifilm is hosting a 4K Day today with the 4K IS Mini and Fuji's latest 4K Zoom Lenses at the Digital Motion Picture Center in Culver City, California. There will be guest speakers throughout the day and the opportunity to experience Fujinon's latest technology up close.
Manios Digital & Film has reached an agreement with cinema lens maker Veydra to become the exclusive, worldwide distributor for its innovative new lens accessory, the Veydra 1.2x PL to PL Expander. The Expander makes it possible to use vintage zoom lenses from the Academy-format era with current generation Super 35 and larger sensor cameras.
Fujifilm will showcase its range of Cabrio PL cine/ENG-Style lenses, Premier PL 4K+ cine lenses, and the HA18x5.5 HD zoom at the annual Cine Gear Expo LA 2015, to be held from June 4-7 on the Paramount lot in Hollywood.