MJR Digital Cinemas has signed an exclusive digital advertising contract with Christie’s Allure and its Christie Experiential Network. CEN provides an engaging mix of brand-interactive content and mobile-enabled interactions
The Colonie recently teamed with Burrell Communications to provide editorial, VFX and design services for I Do, a commercial introducing the 2017 Toyota Corolla. The commercial opens with a young woman behind the wheel of her Toyota. She arrives at a city park and her friends help her yarn bomb the surroundings – from hand-knitted tree trunk covers to a slipcover for a loveseat and a garbage pail cozy in the likeness of whimsical character.
Just prior to the Event Cinema Association hosted its Curious About Scandinavia event in Stockholm October 14th, which they both attended, Digital Cinema Report’s European Correspondent Melissa Cogavin spoke with Unique Digital’s Nordic sales director Eyvind Ljungquist about the company’s newest version of RosettaLive and the idea of bringing broadband technology to live exhibition.
Christie is providing 4K projection to the British Film Institute London Film Festival at a unique temporary cinema that could become a blueprint for others. The Embankment Garden Cinema has also been built in celebration of the LFF’s 60th anniversary. For 11 days, with a 16-meter screen bigger than most London cinemas, the rigid-bodied structure will seat 800 people at London’s Victoria Embankment. It will also screen the LFF’s Official Competition and Strand Gala premieres.
Fonic, a full-service audio post-production facility based in Shoreditch, East London, has Nugen Audio’s Halo Upmix plug-in to provide up-mixing for a range of television and cinema productions.
MTI Film recently completed an all-new 4K restoration of director Lewis Milestone’s 1931 film The Front Page. The months-long project was conducted for The Academy Film Archive and The Film Foundation, with MTI Film’s restoration team working under the direction of AFA director Michael Pogorzelski and film preservationist Heather Linville.
In its commitment to offer the best technical solutions in terms of cinematic exhibition, Aqualon Cinemas in Huelva, Spain has installed new Sony 4K SRX-R515P projectors for six of its nine projections screens. “We want to offer our viewers the ideal image and sound conditions of a top category cinema like our,” said José Antonio Llorente, sales manager at Aqualon Cinemas.
Red Digital Cinema is now shipping the highly anticipated Red Epic-W and the newest Weapon. Both cameras feature the compact design of the DSMC2 form factor as well as the new Helium 8K S35 sensor.
Hoyts Chadstone has become the first cineplex in Australia to install Christie’s groundbreaking RGB laser projection system. Located within the sprawling Chadstone Shopping Centre, Hoyts Chadstone has 13 auditoriums, including the 390-seat Xtremescreen premium auditorium fitted with a massive 24-meter wide screen – one of the biggest in Australia. The projection system here includes a Christie CP42LH 3DLP 4K RGB laser projector featuring enhanced wavelength diversification, connected via fiber optic to a laser rack housing nine laser modules that generate white light from multiple combinations of RGB primary color wavelengths to offer a spectacular 3D viewing experience on silver screens.
Screenvision Media has formed an alliance with 4K Media to distribute the highly anticipated Yu-Gi-Oh! The Dark Side of Dimensions movie to more than 500 theatres across the United States and Canada. The feature film will be released on January 20th and run as a limited-time theatrical engagement.
