Sony Electronics has released the Venice Extension System 2 for expanded flexibility and version 2.00 firmware update.
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This has been a momentous year for PVR Cinemas. In March, the company announced that it was merging when INOX Cinemas. When that deal is finally approved, which is expected in the coming months, the combined entity will become the largest film exhibition company in India operating 1,546 screens across 341 properties in 109 cities. In May PVR entered into an agreement with Oma Cinema of France to introduce the concept of cinema pods in the Indian market. Through its vertical architecture, Oma provides the audience with an intimate cinematic experience with tiered balconies, or pods, enabling viewers to enjoy a sociable cinema experience while enjoying a perfect view of the screen. Later that month, PVR introduced 270-degree on-screen experiential cinema advertising. The car manufacturer Maruti Suzuki was the first advertiser to use the platform to launch its new 2022 Maruti Suzuki Brezza. In July the company announced it was working with Cinionic to convert all its screens to laser projection. And last month it worked with Amazon to present a truly unique cinema ad. The commercial begins with a voice-over giving a command to Alexa to dim the lights. To the audience’s surprise, not only do the lights in the film dim, but the theatre lights dim as well. I recently spoke via email with PVR Cinemas CEO Gautam Dutta and Cinionic CEO Wim Buyens to speak about innovation and its role in cinema’s future. Here is our conversation.
Canon U.S.A. has introduced two new cinema products designed to upgrade and enhance the work of filmmakers. One is a new 8K lens; the other is a 27-inch 4K reference monitor.
The streaming platform CineSend has selected Nagra’s NexGuard forensic watermarking and detecrtion services to safeguard its content. CineSend is widely used by the media and entertainment professionals to host online screening events, virtual festivals, and premium direct-to-consumer offerings. The customer-branded streaming platform is trusted by hundreds of customers across the globe, including Lionsgate, A24, Cineplex, Tribeca and HBO, to keep their high-value content secure.
Digital Film Technology has introduced the Polar HQ film scanner, which the company says uses a new DFT Polar platform technology, that “represents a next generation film scanner specifically designed to address the unique needs of film archives.”
The AFI Silver Theatre and Cultural Center have announced the full slate of films for the 2022 AFI Latin American Film Festival, which will take place September 22 through October 12 at the historic AFI Silver Theatre and Cultural Center in Silver Spring, Maryland.
Antonio Lukich, one of the four Ukrainian directors visiting Göteborg Film Festival on a residency stay for three months will be showing the world premiere of his second feature film, the black comedy Luxembourg, Luxembourg at the Venice International Film Festival and at the Toronto International Film Festival. At the same time, the Göteborg Film Fund has opened submissions for development grants for filmmakers working within Ukraine.
The Fuse Group, parent organization of Rising Sun Pictures, among other companies, has announced the appointment of long-term executive member Jennie Zeiher to the role of president of Rising Sun Pictures.
The Motion Picture Sound Editors association is now accepting submissions for the 70th Annual MPSE Golden Reel Awards. The Golden Reel Awards honor outstanding achievement in sound editing in categories spanning feature films, long-form and short-form television, animation, documentaries, games, and student work.
Cinemeccanica is once again serving as the technical sponsor of the 79th Venice International Film Festival – La Biennale di Venezia – which is taking place now through September 10.