Arri has introduced Alexa SXT (Super Xtended Technology) cameras, which the company says represent the next exciting step in the continuing evolution of the Alexa family. Retaining foundation on which Alexa is built, Alexa SXT cameras additionally offer ProRes 4K recording, improved image quality, powerful color management and three fully independent HD-SDI outputs.
Videographer Todd Ruel, who shoots video stock footage and licenses it through Getty Images, recently took his new Panasonic AJ-PX270 P2 HD handheld camcorder to the Detroit and Chicago Auto Shows to document car manufacturers’ latest offerings.
Award-winning cinematographer Theo Van de Sande, ASC recently completed his second pilot, CBS’s Evil Men He shot it with Panasonic’s new VariCam 35 4K camera/recorder, which Van de Sande calls “the first 4K offering I feel comfortable with, an absolutely modern camera with tremendous scope, an embracing image, and whose dual native ISOs of 800/5000 will completely change the business.”
Cartoni marks its 80th anniversary this year and it’s celebrating with a big savings across its product line through its 80 Years: 80+ Rebate Program. For a limited time, Cartoni USA is offering rebates of $80 or more on a host of great products including its most popular heads, tripods and pedestals.
Arri has introduced the Alexa Mini, a versatile additional tool in the Arri Alexa camera range that combines a compact and lightweight form factor with the same unparalleled image quality that has made the Alexa system a gold standard for the industry. Designed for specialized shot-making, the Alexa Mini perfectly complements a full Alexa shooting kit and allows crews to eliminate the complications of working with third-party cameras by keeping everything within a single system that is trusted all over the world.
Arri is releasing Software Update Packet (SUP) 2.0 for Amira cameras, and the subsequent release of SUP 3.0. The former unlocks 4K UHD recording for high-resolution pipelines, while the latter enables MPEG-2 MXF recording for streamlined, broadcast-friendly workflows. Together they stretch the already wide spectrum of Amira’s deliverable options at both ends of the scale, making the camera an even more versatile production tool.
The Software Update Packet (SUP) 11.0 for Alexa cameras is now available for download from the company’s website, free of charge.
AJA Video Systems has released v1.1 firmware for the new Cion 4K/UltraHD and 2K/HD production camera.
Panasonic has announced a free firmware upgrade for its new VariCam 35 4K and VariCam HS camera/recorders that incorporates ProRes 422 HQ support for HD recording in both models.
Cinematographer John Sharaf, principal of Atlanta digital production facility John Sharaf Photography, has purchased two Panasonic VariCam 35 4K camera/recorders that are immediately available to the region’s burgeoning production community.
