The International Union of Cinemas (UNIC) today issued a rallying call for all involved in the European and global cinema industry to support the sector as its strong recovery from the impacts of COVID accelerates into 2022.
Showtime Analytics has reached an agreement with U.S. based MJR Theatres to provide a data platform and customer analytics software to the popular Metro-Detroit area chain.
While exhibitors witnessed a dramatic ending to a dramatic year at the global box office, the market is still dealing with uncertainly as the new year begins. Last year saw challenges and triumphs and ultimately delivered an estimated Global Box Office of $21.4 billion. This is in line with the estimate of $21.6 billion which the London analytics firm Gower Street released in October. The year end was marked by concerns about the new Omicron Covid variant and witnessed re-closures in many countries. These included complete lockdowns in Austria (now re-open), Netherlands, Denmark, and Belgium (briefly, with the government u-turning on a re-closure policy just two days after they came in and following many cinemas defying the initial directive).
Fathom Events will be expanding to more than 1,500 locations nationwide so that more people can participate in the one-day-only event honoring what would have been Betty White’s 100th birthday on Monday, January 17. The film Betty White: A Celebration is a reflection on the beloved actresses’ amazing life and career.
Cinionic,the Barco, CGS, and ALPD cinema joint venture, has opened a new Cinionic Service Center in north Dallas. The facility will house the Cinionic Academy, the company’s popular technology training program, and serve as a regional service center.
Sociowash is once again managing the social media marketing for the Cinépolis theatre chain. With the onset of the pandemic, Cinépolis had hit a pause and changed its digital strategy. As screens reopen across India, the brand's digital presence will be managed once again by Sociowash Delhi.
The British cinema advertising company Pearl & Dean has created three senior new roles across its sales team, promoting Jamie White to deputy sales director, Catherine Ferguson to head of agency strategy and Cristina Duffy to head of agency trading.
National CineMedia, Inc., managing member and owner of 48.3 percent of the cinema advertising network National CineMedia, LLC, has received new revolving loan commitments in the amount of $50 million, the entire amount of which was drawn on January 5.
Timeswaying Technology's LA2K-10 LED Cinema System HeyLED has been installed at the Beijing UME International Cineplex. Development started in 2018 with the support of the China Research Institute of Film Science & Technology; the LA2K-10 screen is their first LED product.
Mediamation has promoted Vaughn Howes to director of sales. Howes has a wealth of knowledge and experience from his more than 30 years in the attractions and themed entertainment industries.