Severtson to Feature SēVision 3D GX Screen Line at CineEurope 2024

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Tue, 06/11/2024 - 08:25 -- Nick Dager

Severtson Screens will feature its most popular options for its acclaimed folded SēVision 3D GX line with enhanced projection screen coating as well as its next generation SAT-4K acoustically transparent cinema projection screen line during CineEurope 2024, which is being held June 17-20 in Barcelona, Spain at the Centre Convencions Internacional Barcelona.

Severtson Screens will feature its most popular options for its acclaimed folded SēVision 3D GX line with enhanced projection screen coating as well as its next generation SAT-4K acoustically transparent cinema projection screen line during CineEurope 2024, which is being held June 17-20 in Barcelona, Spain at the Centre Convencions Internacional Barcelona.“Our folded shipping method makes international distribution of our industry-acclaimed SēVision 3D GX highly affordable, reducing international shipping costs by up to 70 percent,” explained Toby Severtson, president and CEO of Severtson. “Besides standard perforated white and silver screens, we now also offer the immensely popular microperf as well as our new digi-perf options for our folded SēVision 3D GX line of cinema projection screens for international shipment. Since its recent launch, we’ve had to renovate our facility and upgrade our machinery to keep up with worldwide demand.”

According to Severtson, both microperf and digi-perf offer multiple benefits versus standard perforation screens. “Either one is the answer for current ultra high-performance cinema screens, depending on one’s specific needs, and are the perfect solutions for 4k, 8k, 12k and even higher projection resolutions as these technologies become available in the future,” he added.

“Microperf and now Digi-perf are quickly becoming industry standards as projection resolutions increase and is what has put the ‘folded’ line over the top,” added Dan Maxwell, Severtson vice president and COO. “These two options are now the screens of choice for high-end, premier theatres and cinema chains. The Severtson microperf and digi-perf viewing surfaces practically eliminate moiré, which is often problematic of screens with larger perforation, yet continues to provide a more realistic soundstage allowing speakers to be placed directly behind the screen.”

Severtson explained that they have been shipping these screens both domestically and internationally to very pleased customers who, up until recently, could not afford them because of the enormous international shipping fees. Additionally, now there is a solution for complex installations where a long tube housing the cinema screen is impractical or not feasible to transport through the building.

“Our folded screen technology has proven again and again to drastically reduce international shipping costs and makes these screens available to every customer worldwide,” Severtson continued. “And to top that off, our new cinema screen price estimator enables our dealers with even quicker cinema screen price quotes and delivery estimates of both our folded and non-folded options.”

Shipping costs associated with such large packages as these were out-of-reach for so many customers up until recently. Now, Severtson Screens’ SēVision 3D GX screens can be folded and packed into a much smaller crate without any loss in structural integrity or performance abilities. 

“Severtson’s new folded screen process not only reduces international shipping fees, the smaller packaging simplifies delivery to theatres and is more convenient for installers as folded screens are much easier to get into buildings and uncrate than standard long-tube roll packaging…especially when a theatre is in a unique structure, such as a high-rise or multi-story theatre complex,” added Maxwell.

Severtson concluded, “The foldable SAT-4K is the ideal projection screen for virtually all cinema requirements. Like perforated screens, the sound stage can be placed directly behind the screen at the same horizontal axis, allowing the vocals and the special effects to be completely in sync with the brilliant images on display. Due to almost no audio frequency loss, the SAT-4K screen allows for a completely immersive cinema experience.”