THX Announces Premium Large Format Cinema Offering
THX, renowned for the certification of world-class cinemas, today announced THX Ultimate Cinema, a branded premium cinema offering for exhibitors and moviegoers that provides a superior cinematic experience that meets all THX Certified Cinema standards. THX Ultimate Cinema will feature a dual laser projector configuration, which integrates image optimization technology to deliver a 4K-resolution image with increased brightness, contrast, clarity and rich brilliant colors for premium large format screens