Theater Management Systems

Vue Chooses Unique Digital Smart Trailering

Tue, 06/21/2016 - 14:46 -- Nick Dager

Vue Entertainment, London, has chosen Smart Trailering from Unique Digital for a pilot across 25 cinemas in the UK.  Smart Trailering is an innovative solution that centralizes and automates trailer scheduling. The Vue screen content team is empowered to schedule trailers from head office, while the digital solution automatically delivers and update the playlists on the Sony TMS.

Derek Forbes Named Vista Group COO

Wed, 06/15/2016 - 11:53 -- Nick Dager

Vista Group International Limited has appointed Derek Forbes to the newly created role of chief operating officer. Forbes, currently president, Vista Entertainment Solutions USA, will continue to be based in Los Angeles. Leon Newnham, currently vice president, operations, VES USA will take over from Forbes as president. The announcement was made today by Murray Holdaway, Vista Group chief executive.

Allure Adds Thinaire to CEN

Tue, 06/14/2016 - 13:08 -- Nick Dager

Allure and Christie Experiential Network have released their data driven analytics solution for advertisers powered by Thinaire’s proximity engagement marketing technology platform. Adding the proprietary Thinaire mobile engagement platform will enable CEN’s animated digital posters and experiential displays to serve as launch pads for dynamic mobile advertising and experience-based marketing campaigns for ad agencies, digital out of home buyers and theater owners. CEN has begun a phased rollout of Thinaire’s mobile consumer engagement capabilities across its fully integrated, DOOH advertising network in theater lobbies in North America.

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