Distribution & Exhibition

It’s Not Just Black and White

Mon, 07/09/2018 - 11:39 -- Nick Dager

[Editor’s Note: In a new white paper, Barco senior product manager Tom Bert makes a strong case for the importance of contrast ratio in cinema.] In any visualization system, the contrast ratio is one of the key parameters that define image quality. A metric for comparing the brightest whites to the darkest blacks in the image, you could say that a good contrast ratio truly adds depth to the image. A low contrast ratio makes an image look washed out. Details as well as the artistic intent get lost. This is true for direct view displays as well as for projectors.

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Barco

Roger Harris Appointed Unique X CEO

Thu, 07/05/2018 - 11:23 -- Nick Dager

Unique X has named Roger Harris chief executive officer. Harris will start his position with Unique X on the October 1 after the successful transition of his responsibilities as managing director for RealD in EMEA and Russia. His role is to direct and oversee the rapid international expansion of Unique X’s portfolio of digital cinema software systems and services.

Christie Named Technology Partner of India’s Big Cine Expo 2018

Wed, 07/04/2018 - 10:03 -- Nick Dager

Christie has been named the official technology partner of Big Cine Expo 2018, which will take place at the Sahara Star, Mumbai, August 28-29. Christie has supported Big Cine Expo, the only cinema trade show specifically for India, since its inception in 2016. As the official technology partner, Christie will make available the latest cinema technologies and industry-leading solutions in the support of Big Cine Expo.

NCM Names Canning VP of Digital Ad Sales

Wed, 06/27/2018 - 11:38 -- Nick Dager

National CineMedia has named Jerry Canning to the new role of vice president, digital ad sales. A digital industry thought-leader with long stints at Facebook and Google, Canning will lead the company’s digital advertising sales efforts and help connect brands to movie audiences through NCM’s digital products including Cinema Accelerator, Noovie ARcade, and Fantasy Movie League.

ETC Co-Founder Elizabeth Daley to be Honored Tonight

Tue, 06/26/2018 - 10:45 -- Nick Dager

Twenty-five years ago, when digital entertainment was nascent, filmmaker George Lucas and University of Southern California School of Cinematic Arts Dean Elizabeth Daley envisioned the Entertainment Technology Center at USC to bridge the divide between technologists and filmmakers. Today, ETC@USC is celebrating a quarter century as Hollywood's premiere think tank and research center dedicated to emerging technology's impact on professional content. This evening, at its annual Studio Technology Leader's Dinner, ETC will commemorate its anniversary and honor Dean Daley with the Bob Lambert Technology Leadership Award.

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