Lotte Cinema has selected GDC Technology’s SR-1000 Standalone Integrated Media Block for its Lotte Cinema World Tower, which is upgrading the projection booth technology as part of a renovation project. The renovation started last year with plans to complete all 21 halls by this year.
Lotte Cinema will its their legacy media servers with the industry’s leading SR-1000 media servers. Lotte Cinema selected GDC because of the media servers’ proven reliability, powerful features, and outstanding technical services provided by the GDC Korea office. The GDC Korea service team and GDC's integration partners will install the SR-1000 IMB’s and continually provide technical service to ensure the best possible cinemagoing experience.
Lotte World Tower, the tallest building in Korea, is the flagship site of Lotte Cinema World Tower and is the largest multiplex theatre in Korea with 21 halls and a total of 4,276 seats. It is located in Gangnam, Seoul, at 300 Olympic-ro, Songpa-gu, and opened in 2014. The multiplex is known for its Superplex, a super-large and flagship cinema format.
To date, GDC media servers have the largest market share in the entire Asia Pacific region, including top market share in China, Japan, and Korea. GDC media servers are also the leading choice for the replacement market in North America. Additionally, the SR-1000 media server is the only solution currently available that supports all the series 1, 2, 3, and 4 DLP Cinema projectors.