Spaces & Between, makers of Atom Seating, and Skeie Seating have announced a partnership to exclusively distribute cinema recliners in 13 European countries. The companies say that the direct connection between Atom Seating’s VIP recliners and Skeie Seating’s years of association in Europe, will allow cinemas in Europe to quickly optimize their seating requirements through comfort, design and cost-effectiveness.
This exclusive partnership will be effective in the following territories, namely, Denmark, Norway, Sweden, Finland, Iceland, Germany, Austria, Switzerland, UK, Republic of Ireland, Belgium, Netherlands and Luxembourg.
Recliners are a growing need of the cinema owners as more cine-goers like to opt for comfortable seats for memorable movie-viewing experiences. Recliners unlike sound and picture, are a tangible experience. Something which patrons can feel themselves. Hence, it benefits cinemas by providing its guests with better comfort, quality, increased physical distancing and at an affordable cost. Resulting in optimizing their movie going experience into an event.
“It is my pleasure to announce that Spaces & Between and Skeie Seating are starting a new partnership of distributing its recliners in Europe,” said Spaces & Between co-founder Dipanker Dutta. “Atom Seating is known for their comfort and pricing in the cinema industry, and this partnership offers strong support to our business.”
“Atom Seating’s Cinema Recliners approach towards this deal and their dedication for industrial standard seating solution are the reasons we were open to work with them,” said Karl Hatteland, CEO, Skeie Seating. “We didn’t want to lose time in developing and spend extra money. With EN 12727 test results, we have nothing to worry on their quality. We are providing our experience and expertise to them and they are doing the same. That extends to integrations with Skeie Seating beyond just reselling. At the end of the day, we and our partners look to provide comfort at an affordable price.”
Atom Seating www.spacesandbetween.com
Skeie Seating www.skeie.com