Cinema Seating

GDC to Unveil AIB-3000 Audio Processor at CinemaCon 2024

Thu, 04/04/2024 - 10:47 -- Nick Dager

GDC Technology Limited will unveil its first-ever standalone product for processing cinema audio at CinemaCon 2024, which is being held April 8-11 at Caesars Palace in Las Vegas. The AIB-3000 is a 16-channel/DTS Surround audio processor that works with all major IMBs and playback digital and analog content in a wide array of sound formats.

Regal Opens World’s Largest 4DX Cinema

Fri, 03/01/2024 - 09:19 -- Nick Dager

Regal announced today that it has opened the world’s largest 4DX auditorium in the world opened at its Regal Times Square cinema in the heart of New York City. CJ 4DPlex's 4DX premium format utilizes more than 21 unique motion and environmental effects like vibration, water, wind, lightning, and scents enhancing the moviegoing experience. CJ 4DPlex and Regal have achieved a remarkable milestone with the new 4DX theatre by expanding the capacity with a record-breaking 296 seats, more than double the average amount of seats in a standard 4DX theatre.

Shaking Up Cinema Advertising

Wed, 01/17/2024 - 11:44 -- Nick Dager

In the UK, a media first, the Royal Air Force has become the first advertiser to partner with Cineworld as the sole sponsor of the cinema chain’s 4DX format. The spot has been specially adapted into CJ 4DPlex’s 4DX format, which is available across 34 Cineworld cinema sites. The enhanced version of the ad will run in the Gold Spot premium position across all 4DX enabled screens. The non-4DX ad will run simultaneously across the rest of Digital Cinema Media’s estate.


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