Audio challenges have inhibited wider acceptance of larger direct view displays because, unlike with acoustically transmissive projection screens, loudspeakers cannot be located directly behind the visual image. Placing screen channel loudspeakers around the display perimeter compromises uniformity of coverage, stability of image localization, and overall audio fidelity. To address this situation, Meyer Sound has introduced Ultra Reflex, a patent-pending solution for optimum reproduction of discrete screen channel audio on large-scale direct view video displays. For the initial launch period, Ultra Reflex solution is paired with Sony’s Crystal LED. The first joint installation for the two technologies is at a reference-level screening room and lab on the Netflix campus in Los Angeles.
As virtual production has gained momentum during the pandemic, and could well continue when it’s over, Sony Electronics has introduced two-direct view LED screens – the modular C-series with high contrast and the B-series with high brightness. The B-series was developed in collaboration with Sony Pictures Entertainment to reflect the creator's needs.
Signs of life for the movie industry have just been spotted on Mars. A group of veteran Hollywood filmmakers have announced plans for Gods of Mars, a feature-length sci-fi epic, to be produced through a blend of revolutionary virtual production technology and special effects techniques from the original Star Wars era. Providing a possible blueprint for filmmaking’s future, the hybrid technique allows productions to move quickly, and at a fraction of the cost of today’s $200-plus million studio blockbusters.
Last month LG Electronics officially confirmed that it has entered the cinema market with its LG LED Cinema Display technology. The company further announced that Showtime Cinemas in Taiwan had installed the first LG LED Cinema screen. The screen is 14 meters wide and seven meters high and has been certified by the Digital Cinema Initiatives. LG and Dolby Laboratories closely collaborated to integrate Dolby’s IMS3000 Integrated Media Server and Dolby Atmos sound into the new cinema system. I recently spoke via email with Jin An, product manager for LG LED Cinema products, to learn more about the technology and LG’s plans for the cinema market.
LG Electronics today officially confirmed that it has entered the cinema market with its LG LED Cinema Display technology.
Digital Cinema Report has learned more details about LG’s entry into the LED Cinema Screen market. According to a company source, the screen does not yet have an official name but its model number is LAD033F. The company has not officially announced that it is entering the cinema market and, as such, is not making public statements about its screen.
As has long been expected, Korean manufacturer LG has announced plans to begin selling LED screens to mainstream movie theatres around the world. The news was first reported by the Korean media outlet Aju News.
Hoyts Entertainment Quarter in Moore Park, Sydney, has installed the first Samsung Onyz Cinema LED Screen in Australia. The new installment features a 14-meter screen. Another 10-meter Onyx screen will also be installed at Hoyts Highpoint in Melbourne, Australia next month.
Muvi Cinemas in Jeddah, Saudi Arabia has installed the first Samsung Onyx Cinema LED screen in the kingdom. “Muvi Cinemas is proud to partner with Samsung Electronics to launch the new Onyx Cinema LED screen, bringing the latest innovation in cinemas to our upcoming developments at U-Walk Riyadh, Nakheel Mall Riyadh and Mall of Dhahran,” said Adon Quinn, general manager Muvi Cinemas.
Barco today entered the LED cinema screen market in a big way by purchasing a stake in Unilumin, a Chinese company that manufactures LED components on a major scale.