Pathé Cinemas, the largest cinema exhibitor in continental Europe, has become the latest existing Vista Group client to commit to Vista Cloud.
The five-year agreement will see Vista Cloud deployed across all of Pathé Cinemas’ 129 sites and more than 1,300 screens in multiple countries, including France, the Netherlands, Belgium, Switzerland, Senegal, Tunisia, Morocco and Ivory Coast.
The project is expected to be completed by the end of 2024, with the Vista Cloud commercials effective from January 1 2024.
Pathé Cinemas is set to take advantage of the entire Vista Cloud enterprise offering, including all of its advanced capabilities. The agreement replaces the existing on-premise and managed customer environment agreements with Pathé across the territories, and builds on an existing partnership between the parties for the resale of the Pathé developed self-checkout and e-gate solutions that integrate with Vista Group’s platform.
Pathé’s chief information officer, Jean-Christophe Désire said, “Innovation is at the core of Pathé DNA since the beginning, back in 1896. Tomorrow, Vista Cloud will enable us to push the boundaries of customer journey excellence and best-in-class digital experiences. Our partnership in off-the-shelf advanced operational solutions will also benefit the industry and ultimately moviegoers.”
Vista Group CEO, Stuart Dickinson said, “Our goal is to support Pathé Cinemas via Vista Cloud’s best-in-class solution so they can focus on their own customers, the moviegoers. We are confident that this new partnership will empower Pathé to do just that, by enabling greater operational efficiency and providing timely innovation that will continue to keep them ahead in their markets. As a leading cinema exhibitor with widespread presence across Europe, we look forward to seeing Pathé’s continued success in the industry.”