The award-winning studio Neon has expanded its creative and marketing team with the hires of Alexandra Altschuler as vice president of media and Don Wilcox as vice president of marketing, both of whom join Neon from previous tenures at A24.
As a leader in the independent film space Neon is currently preparing for the forthcoming release of the highly anticipated Michael Mann film, Ferrari, starring Adam Driver, Penelope Cruz, Shaliene Woodley, Patrick Dempsey, and Jack O’Connell, which will premiere at the Venice Film Festival and open wide in theaters on Christmas Day.
Altschuler joins from A24’s media team where she helped launch multiple Academy Award winning projects over her five-year tenure. Most recently, Altschuler worked on the Australian horror film, Talk to Me, which conjured up more than double the opening week expectations at the box office. Previously, Altschuler served as a paid social manager at Operam and held roles at ABC Television, NBC Universal, and E! Online. She is a graduate of University of Southern California.
Wilcox spent the last year and a half leading international marketing at A24. Noteworthy campaigns include Academy Award-winners Everything Everywhere All at Once and The Whale, as well as recent titles Past Lives and Pearl. Wilcox was previously at Amazon Prime Video for five years, serving as a film marketing lead where he led campaigns such as Academy Award-winner Sound of Metal, Luca Guadagnino’s Suspiria, Honey Boy, and Val. Prior to Amazon, he held positions at Fox Searchlight, 20th Century Fox and WME. He is a graduate of Southern Methodist University.
This past awards season, Neon received six Oscar nominations between Ruben Östlund’s 2022 Palme d’Or winner Triangle of Sadness, The Quiet Girl and the acclaimed documentaries All the Beauty and the Bloodshed and Fire of Love.