Virgin Mobile is sponsoring a new, interactive, and immersive brand experience called CineGame that is launching exclusively at Odeon cinemas across Ireland. CineGame is a custom branded game played on the big screen by the cinema audience, through their mobile phone as part of the pre-show.
Thailand’s largest exhibition chain, Major Cineplex, has purchased ARHT Media’s Capsule 3D display technology. The deal marks the technology’s first sale in the Asia Pacific region, having rolled out across North America and Europe earlier this year.
MetaMedia, Howie Mandel’s Alevy Productions and Super 78 Studios are partnering to bring Magic Screen, the world’s first interactive platform for animated and live content, to cinemas and other out-of-home venues around the world.
Kino Industries, creator of the interactive CtrlMovie technology that gives film and TV audiences real-time collaborative influence over the direction of a project’s plots and characters, has entered into a creative and co-financing partnership with Rocketman financier Starlings Entertainment. The announcement was made by Kino Industries CEO Chady Eli Mattar, president Scott C. Silver and Starlings Entertainment CEO/executive producer Karine Martin.
TimePlay and the Society of Motion Picture and Television Engineers today announced the selection of three student filmmaker finalists in the Vista Project, a new big-screen interactive storytelling competition for students.
As digital cinema technology evolves, the creative community is finding new ways to entertain and inform the public. As case in point opens next month when acclaimed animation studio Laika will present From Coraline to Kubo: A Magical Laika Experience. The special event will take place at Universal Studios Hollywood’s Globe Theatre from August 5-14 and is included in the price of admission to the theme park. Focus Features will release the latest Laika film, Kubo and the Two Strings, in U.S. theaters on August 19.
Allure, a Christie Company, has launched a new set of out of the box video wall packages designed to make implementation easier, quicker and more cost effective, all while offering a choice of top quality displays, warranties and installation services.
The visual search platform Slyce today announced the signing of an exclusive agreement with Screenvision, one of America’s largest providers of in-cinema marketing and media solutions.
