This past February, DTS and CJ 4DPlex announced a strategic alliance to bring DTS:X immersive audio technology to ScreenX theatres worldwide. What the companies didn’t announce at the time was that their first joint project together was already up and running in Liberty, Kansas. B&B Theatres brands their premium large format offerings as Grand Screens, which counts as typical Midwestern understatement because, at four stories tall and seven stories wide, the new B&B Theatres Liberty 12 currently features the largest ScreenX auditorium in the world.
This Thursday, in conjunction with the official grand opening of B&B Theatres’ newly-built, state-of-the-art, flagship Liberty 12 location in Liberty, Missouri – the largest ScreenX auditorium in the world will open to the public. It will be located on a screen measuring more than four stories tall and seven stories wide, with the capacity to seat 244 attendees.
ScreenX, the multi-projection system that provides a 270-degree panoramic film viewing experience within a theatre setting, reported today a successful 2017 for the company from strong attendance results to a number of key expansion milestones.
ScreenX, the world’s first multi-projection system that provides a 270-degree panoramic film viewing experience within a theatre setting, has announced that Twentieth Century Fox’s Kingsman: The Golden Circle will be available in the immersive format. In addition to opening in ScreenX, the film will be made available for bookings on nearly 400 4DX screens in 49 countries around the world.
ScreenX, the multi-projection system that provides a 270-degree panoramic film viewing experience within a theatre setting, announced today that the fifth installment of Disney and Jerry Bruckheimer Films’ Pirates of the Caribbean franchise will be available in the immersive format. Pirates of the Caribbean: Dead Men Tell No Tales is the first Disney film to be converted into the format, and will be available in seven countries.
Immersive cinema seating is one of the fastest growing trends in mainstream motion picture exhibition and shows no signs of slowing. Translating the action on the screen into what a viewer experiences in the seat is no simple task and requires the hard work of many talented people. To learn more about that process, I recently spoke, via email, with Catherine Yi, creative director of 4DX America.
ScreenX has unveiled the feature films that will be released this year in the immersive multi-screen format. They include two Korean films and two Chinese films. Operation Chromite follows the heroic Korean soldiers who carried out a pivotal covert operation during the Korean War. Liam Neeson stars as General MacArthur. Lee Jung-jae and Lee Beom-soo also star. The film is directed by Lee Jae-han and produced by Taewon Entertainment. ScreenX will be utilized during the battle scenes as well as some of the other key action sequences. (July 2016)
ScreenX, the multi-projection system that allows moviegoers to go beyond the frame of the movie screen by extending the images onto the theatre walls, is opening its second site in the U.S. in Las Vegas in February. After launching the first publicly available theatre at the CGV Cinemas Los Angeles earlier this month, ScreenX is set to open its second screen at the AMC Town Square 18 in Las Vegas. For the second feature film to be shown in this unique format on American soil, ScreenX will feature Mojin: The Lost Legend. Already breaking records in China, Mojin is a science fiction tale following the adventure of a retired tomb raider pulled back into his old profession.
ScreenX, one of the world’s first multi-projection systems that allow theatergoers to go beyond the frame of the movie screen by extending the images onto the theater walls, is making its official U.S. premiere on January 1. The first public availability of ScreenX in the U.S. will be rolled out at CGV Cinemas Los Angeles. Fans will have the opportunity to screen The Himalayas, the film that is topping Star Wars: The Force Awakens at the South Korean box office.