The message from Barco at CinemaCon 2017 is that the company is delivering the future of cinema today, powering immersive entertainment experiences from the lobby to the auditorium and beyond. Featuring the brightest RGB Flagship and smart laser projectors, immersive digital lobby experiences, a unique panoramic storytelling platform, and lifelike 3D sound, Barco raises the bar for memorable movie experiences.
Egypt’s largest multiplex, Galaxy Festival City Cinemas, Cairo, is installing the Barco Escape premium theater experience – a first in the Middle East. The cinema exhibitor will premiere the three-screen, panoramic Escape format July 27 with one of the movie industry’s most anticipated summer films, Star Trek Beyond.
Barco and Bad Robot Productions today announced that Star Trek Beyond, one of this year’s most anticipated films, will be released in Barco’s multi-screen theatrical format Barco Escape. J.J. Abrams’ Bad Robot has agreed to master a special version of the film, expanding the storytelling across three screens to unveil a thrilling new movie going experience to audiences when the film, from Paramount Pictures and Skydance Productions, releases on July 22.
Barco and China Film Group have announced the installation of Asia’s first multi-screen, panoramic Barco Escape movie theatre at the Changping AEON Cineplex in Beijing, China. A second Barco Escape theatre will open at CFG’s United square Cineplex in Shanghai this December.The format debuts to audiences in China this month with 20th Century Fox’s Maze Runner: The Scorch Trials.
Last year Barco Escape debuted to audiences in the United States and Europe with The Maze Runner, earning rave reviews from moviegoers and critics. Directed by Wes Ball and released this month by 20th Century Fox, Maze Runner: The Scorch Trials picks up where the original film left off, with Gladers facing a new set of challenges on the open roads of a desolate landscape filled with unimaginable obstacles.
Cinépolis, one of the world’s largest exhibitors, is installing Latin America’s first Barco Escape theater at its Paseo Acoxpa Mexico City location. Twentieth Century Fox’s Maze Runner 2: The Scorch Trials will be the first film released in Latin America in Barco’s multi-screen, fully immersive movie format when it premieres on September 11.
As European motion picture professionals gather in Barcelona this week for the start of CineEurope 2015, Barco will once again be highlighting the Barco Escape format, arguably one of the hits of this year’s CinemaCon in Las Vegas. Prior to CineEurope I got a progress report from Barco executives and some Escape customers about the new format and how exhibitors and audiences have responded to it so far.
Barco Escape, Barco’s ultra-wide, multi-screen movie format on Samsung Gear VR powered by Oculus device, will debut to the public September 19 with the release of director Wes Ball’s The Maze Runner from 20th Century Fox.