Cinemobiel: Movies on the Road
As movie lovers cope with the challenges of quarantining, entrepreneurs around the world have experimented with an almost endless number of variations of drive-in and pop-up theatres. No one knows if this is a trend that will sustain itself or a fad that will fade away once the pandemic has ended. But I thought it would make sense to get some perspective about what’s involved in that kind of business from the people at Cinemobiel in Belgium, a group of friends who, for the past 20 years, have been presenting movies from a fire truck in towns all across their country. Which is why I spoke, via email, with Simon Verschelde, Cinemobiel’s only fulltime employee.
