Earlier this month, moviegoers at the PVR Inox theatre at the Orion Mall in Rajaji Nagar, Bangalore were treated to a captivating spectacle. The campaign successfully made an impact to 9,000 viewers over a three-day period. The event introduced a revolutionary unboxing experience using holographic technology.
The London-based cinema advertising company Digital Cinema Media has announced the nominees for the eighth annual Digital Cinema Media Awards, held in partnership with Campaign. The competition, which is judged by a panel of leading experts, aims to celebrate and reward the best strategic use of the cinema medium and most outstanding big screen campaigns created by the media industry in the past year.
Moving Image Technologies has partnered with Alamo Drafthouse Cinema to upgrade its Las Colinas, Texas location. The enhancement includes the installation of seven advanced Barco SP4K RGB projectors and MIT's proprietary products designed to elevate the movie-going experience.
The Palace Amusement Company, the premier provider of Hollywood films in Jamaica, made losses for its full year. The company posted a net loss of $72 million, with a substantial portion—approximately three-quarters of that amount—incurring in the final quarter alone.
Christie will feature its wide range of cinema technologies at the Beijing International Radio, TV and Film Exhibition. To be held from August 21-24 at the China International Exhibition Center, the event is widely recognized as Asia’s premier exhibition for broadcasting, film, and TV.
Kizumonogatari Koyomi Vamp, comprising three Kizumonogatari films, distributed by Crunchyroll and Sony Pictures Entertainment, will be released for one-day-only in a few select theatres across the United States and Canada on August 28 offering fans the unique opportunity to experience Tatsuya Oishi’s breathtaking animation on the big screen.
Showcase Cinemas has promoted Rebecca Stein to the position of senior vice president marketing and partnerships. She had been the vice president of studio relations and U.S. marketing.
Samsung Electronics has appointed Alain Chamaillard as its European director of cinema.
Severtson Screens will feature a range of cinema screens and coatings during the 2024 ShowSouth Expo in Lake Lanier Islands, Georgia, August 13-15) and CinéShow in Frisco, Texas, August 26-28.
According to figures released this week by the Centre National du Cinéma et de l'Image Animée or CNC, the number of French cinema goers for July 2024 is the best on record since 2011. Some 18.71 million admissions were recorded last month, an increase of 2.2 percent over July 2023, which was itself boosted by the success of Barbie and Oppenheimer – the so-called Barbenheimer phenomenon.
