Barco has launched the Laser by Barco marketing campaign to help educate audiences about the unique benefits of experiencing movies in laser projection. With Laser by Barco, moviegoers are treated to more – more brightness, more color, and more contrast – bringing movies to life on the big screen like never before.
The Unilumin Group has introduced what it says is the world's first acoustically transparent cinema LED screen. This innovation was launched at Xinjiekou International Cinema in Nanjing, China.
The British cinema advertising firm Pearl & Dean has brokered a film partnership between Boots’ suncare brand Soltan and Illumination’s exciting new chapter of Minions mayhem, Despicable Me 4, to encourage families to take care during their summer holidays with sun protection. Illumination’s Despicable Me 4 arrives in UK cinemas July 12.
B&B Theatres has announced that it will open the world’s largest ScreenX auditorium at American Dream in East Rutherford, New Jersey. The move announcement marks a significant expansion of B&B Theatres' footprint in premier entertainment destinations, complementing its successful operation at the iconic Mall of America and signaling its first arrival in New Jersey.
India’s cinema advertising company UFO Moviez has launched ProCat, a new web-based platform providing data-driven insights for advertisers.
Landmark Cinemas has opened the first CJ 4DPlex ScreenX auditorium at the Pen Centre in St. Catharines, Ontario, Canada. The company has also opened its second ScreenX auditorium at its Surrey, Guilford location in British Columbia.
Christie is sponsoring the Lavazza IncluCity Festival, presented by ICFF, for the fifth consecutive year. The film and cultural festival is running now through July 21 in Toronto’s Distillery Historic District.
CineTrain, a leading provider of online education for the cinema industry, is partnering with the International Cinema Technology Association to launch a new online technical training program.
MJR Theatres with ten Michigan locations and more than 160 screens, and CJ 4Dplex announced today that guests visiting MJR Waterford will soon be able to enjoy the first and only ScreenX theatre in the state of Michigan.
As has been widely reported, Sony Pictures Entertainment has acquired Alamo Drafthouse Cinema, the companies said Wednesday. Included in the deal is the genre film festival Fantastic Fest. Sony said it will continue to accept content from all studios and distributors at the dine-in theatres.
