Vista Cinema Promotes Mischa Kay to Chief Revenue Officer
Vista Cinema has promoted London-based Mischa Kay to the new role of chief revenue officer. Kay’s promotion comes as the Vista Group accelerates its platform-based strategy.
Business
Fathom, Metropolitan Opera Renew Partnership
Fathom Events and the Metropolitan Opera announced an agreement today to renew The Met: Live in HD series, extending a cultural tradition that has delivered scores of performances from the Met's stage at New York's Lincoln Center directly to cinema screens nationwide since 2006.
Neon Names Brown President Digital Distribution
Neon has named Andrew Brown president of digital distribution. The executive, who has served as senior vice president of digital strategy, marketing, and distribution for Neon since 2017, will also continue to serve as co-chairman of Decals, the home entertainment distribution company launched by Neon and Bleeker Street last year.
PVR Cinemas Opens Kerala’s First Imax
PVR Cinemas has opened Kerala's first Imax in its new a 12-screen multiplex at the Lulu Mall in the state capital, Thiruvananthapuram. The cinema will be opened to the public on December 5.
Christie Official Projection Partner of CineAsia 2022
As the official projection partner for CineAsia 2022, Christie will showcase its latest cinema technologies in the support of the event, including supplying the advanced format CP4450-RGB and CP4435-RGB pure laser cinema projectors for presentations and screenings at the show. CineAsia 2022 takes place for the first time in Thailand from December 5-8 at True Icon Hall, Bangkok.
Inox Opens Second Multiplex in Mysuru
Inox today announced the launch of its second multiplex in the Indian city of Mysuru at Centro. The new multiplex has four auditoriums with a total of 474 seats. Inox now operates 16 multiplexes with 66 screens in the state of Karnataka.
Toho Cinemas to Receive Cinionic 2022 Innovator Award at CineAsia
At this year’s CineAsia, being held December 5-8 in Bangkok, Thailand, Cinionic will present its 2022 Innovator Award to Toho Cinemas for their work to deliver elevated cinematic experiences to moviegoers throughout Japan with laser projection.
Pearl & Dean Partners with Underexposed Arts to Showcase Photo Collection
The British cinema advertising company Pearl & Dean has partnered with Black-led art and cultural organization, Underexposed Arts, for a first-of-its-kind photographic cinema campaign called The Next Gen collection. In addition to appearing within the ad reel, the Underexposed Arts creative will feature in selected screens at the end of the Black Panther: Wakanda Forever.
Strong Technical Services Launches Cinema Content Management Service
Strong Technical Services, a wholly owned subsidiary of Ballantyne Strong, has announced the launch of its new content management service, designed to streamline booth operations for its cinema partners.
Seedooh Launches Cinema Ad Verification Technology in Australia, New Zealand
Seedooh has launched what it says is the world’s first independent cinema-based ad verification technology, bringing a new level of transparency to cinema advertising in Australia and New Zealand. This comes at a time when cinema advertising across Australia and New Zealand is experiencing the strongest post-COVID ad spend resurgence of all media. The integration, available from today across Hoyts Cinema locations in Australia and New Zealand, will further extend across Val Morgan’s exhibitor network in the coming months.
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