Earnest Sets UK Box Office Records
Last week’s live performance of Oscar Wilde's The Importance Of Being Earnest from the Vaudeville Theatre in London's West End to 460 cinemas in 11 territories across Europe achieved a gross box office of £508,041, according to Rentrak. Broadcast by More2Screen and produced by Kim Poster and Nica Burns, the live cinema event across 372 sites in the UK had the highest opening week gross for any commercial West End theatre production screened in cinemas and the second highest-grossing feature on the night, outsold only by The Martian.