Gower Street Projects Uncertain 2024 Box Office Numbers
The London-based research firm Gower Street Analytics estimates 2024 Global box office will reach $31.5 billion. This marks the first post-pandemic downturn in Gower Street’s annual forecast, with 2024 currently anticipated to finish approximately five percent behind the estimated full year 2023 result currently estimated at $33.4 billion. A final Gower Street 2023 Global Box Office estimate will be released in the first week of January.