National Cinema Day a Success in India
The Multiplex Association of India has confirmed that a record number of cinemagoers went to the movies on October 13 to celebrate National Cinema Day.
The Multiplex Association of India has confirmed that a record number of cinemagoers went to the movies on October 13 to celebrate National Cinema Day.
Last week Australia’s EVT (entertainment, ventures, travel) opened the doors to Imax Sydney, which the company says has the third largest cinema screen in the world. Imax Sydney's opening week included Avatar: The Way of Water and the global launch of Taylor Swift: The Eras Tour.
The National Film Authority of Ghana has announced a strategic partnership with FilmOne Group, Nigeria, and Silverbird Cinema, Ghana, to host the inaugural Africa Cinema Summit scheduled to take place November 14-16 at the Mövenpick Ambassador Hotel and Silverbird Cinema in Accra, Ghana.
Galaxy Theatres has installed Christie RGB pure laser cinema projectors in select recently updated Digital Fusion Experience auditoriums, the exhibitor’s branding for its premium large format offerings.
Christie is continuing its partnership with the BFI for the 67th BFI London Film Festival in partnership with American Express. The BFI LFF has returned to the Southbank Centre’s prestigious Royal Festival Hall on the South Bank of the Thames, where the concert hall is serving as the main red carpet gala venue through October 15th.
Warner Bros. will receive both the 2023 Domestic and LATAM Box Office Achievement Awards at this year’s ShowEast to be held October 23-26 at the Loews Miami Beach Hotel. Both awards are being presented by Comscore, the global box office data leader.
UK cinema advertising contractor Pearl & Dean and experience agency Dive have established a cinema partnership with KP Snacks and its popchips snack brand. The popchips campaign, which is running now to mid-November, is part of popchips’ broader “start something good” messaging and brings together an outdoor cinema partnership with Adventure Cinema, branded content creation, and a national cinema campaign.
NCG Cinemas today announced a new agreement for three Imax with Laser Systems across the U.S. The deal will expand Imax's existing footprint with NCG Cinemas with two new Imax locations in Tennessee and Georgia as well as an upgraded location in Michigan.
To promote the launch of the much-anticipated parody Sumotherhood, only in cinemas from October 13, the UK cinema advertising contractor Pearl & Dean says it has brokered a unique deal between itself, distributor Paramount Pictures UK and drink brand XIX Vodka to create exclusive content, unprecedented access to talent and exciting ways to make advertising culturally relevant for film lovers.
Rebecca Stein, the vice president of marketing & partnerships at National Amusements, will receive the ShowEast Coca-Cola Empowerment Award presented by The Coca-Cola Company. Stein will be presented with award on October 25th as part of the ShowEast breakfast program at the Loews Miami Beach Hotel.