Red Star Macalline Pictures Development of China today announced an agreement to install 120 screens with RealD technology over the next three years. The agreement includes 15 premium format Luxe and 45 RealD Cinema screens in addition to 60 auditoria utilizing RealD's patented 3D systems.
The loosening of restrictions on the media and entertainment sector by The Kingdom of Saudi Arabia has fueled the demand for public viewing of cinema in theatres. This positive development has created revenue generation opportunities for several stakeholders in the ecosystem, both nationally and internationally, as the region is one of few in the world where cinema exhibition is a new business.
Screen Media has announced that ahead of its limited theatrical and video-on-demand release of Roger Michell’s Blackbird on September 18, they have partnered with Fathom Events for an exclusive nationwide cinema premiere on September 14 and 15. Each screening will be accompanied by a special introduction from Michell and exclusive behind-the-scenes footage.
Juliana F. Hill has been appointed to National CineMedia’s board of directors. She has also been appointed by the board to serve as a member of the audit committee. Hill brings her extensive financial, media industry, and outdoor advertising expertise to NCM, following a long career in finance with iHeartMedia, Inc. (formerly Clear Channel Communications), the number one audio company in the United States.
Draken Film, Sweden’s leading streaming service for art house cinema, has launched an initiative to coax audiences back into theatres in a unique collaboration with the country’s cinemas, as they prepare to re-open after months-long closures. Starting today, Draken Film subscribers will have access to the opening weekend screenings of a hand picked selection of new releases as part of their monthly subscription offer.
The Hollywood Professional Association will hold its second Industry Recovery Task Force virtual global town hall meeting on August 26 from 11:00 a.m. to 12:30 p.m. PDT.
Theatrical distributor Abramorama will host the world premiere of the documentary Herb Alpert Is…. The global event will take place October 1 via Facebook Live and will feature a Q&A with Herb Alpert and director John Scheinfeld moderated by the Grammy Museum’s artistic director Scott Goldman immediately following. On October 2 the film will be available via a nationwide virtual cinema release and globally on demand through Amazon, iTunes and other video-on-demand providers. The film will also be available on Blu-Ray and DVD via Amazon.
Christie is highlighting a new certified refurbishment program at the Beijing International Radio, TV & Film Exhibition 2020 online trade show, taking place on August 19-21.
Severtson Screens is partnering with systems integrator CES+ to provide projection screens for CES+’s InstaCinema inflatable outdoor cinema screen.
In response to the ongoing turmoil in the cinema business caused by the COVID-19 pandemic, Atom Seating is lowering prices, extending payment times and donating five percent of sales to organizations fighting the virus.
