Barco today announced its plans to return to CinemaCon 2024 April 8-11, 2024, at Caesar’s Palace in Las Vegas with the debut of a long-awaited breakthrough in movie presentation and an expanded cinema team. This year, Barco will showcase the power of its globally renowned entertainment brand in an exhibition across the Roman Ballrooms at Caesar Palace.
The experience will feature an immersive look into the company’s leading portfolio of laser cinema solutions, opportunities to meet and reconnect with the global Barco cinema team, and the surprise debut of a much-anticipated cinema innovation with demos running daily throughout trade show hours.
CinemaCon attendees are invited to join Barco and explore the next chapter in theatrical movie presentation. Spread across 18,000 square feet of dedicated space, the exhibition includes an interactive gallery of the company’s laser portfolio, including the award-winning Barco Series 4 family, Laser Light Upgrades, a purpose-built laser theatre, and private meeting spaces.
"It has been exciting to watch the growth of Barco laser projection around the world over the past few years,” said Gerwin Damberg, executive vice president, cinema, Barco. “For Barco’s return to CinemaCon, we wanted to bring something really special that will shape the future for cinema. We're always working on new ways to improve the moviegoing experience and we’re excited to share our latest innovation with the industry at the show.”
Admission is free and open to tradeshow pass holders and fully registered show attendees. Demos in the Laser Theater run every 30 minutes, no reservation is required.
To schedule a meeting with Barco’s global team at this year’s convention, visit https://www.barco.com/inspiration/events/2024/cinemacon-2024.