Stereoscopic 3D

Ang Lee Discusses the 120fps Experience

Fri, 09/30/2016 - 11:44 -- Nick Dager

“At 120 frames per second your eyes get greedy,” said Hollywood film director Ang Lee at the first European showing of footage from his latest film, Billy Lynn’s Long Halftime Walk. There were other firsts, as the movie was screened at 120fps, in 4K 3D, at 28 foot-lamberts per eye brightness. The presentation was the keynote at this year’s IBC Big Screen Experience. Long-standing show director Julian Pinn opened the session promising, “I don’t think I’m exaggerating when I say this is cinema history in the making.” Pinn added that the clips would be shown on the Christie Mirage, calling it the only projector capable of showing 120fps, 3D, 4K at 28 foot-lamberts.

What ASC’s Cinema Display Evaluation Means

Wed, 09/14/2016 - 11:03 -- Michael Karagos...

The American Society of Cinematography’s Cinema Display Evaluation Plan & Test Protocol is a key step towards establishing goals for an enhanced cinema experience. It was developed by the ASC’s Next Generation Cinema Display technology subcommittee in response to the emergence of new cinema technologies, and the resulting need for guidance among exhibitors, distributors, and technology providers. As co-chairs of the NGCD committee, we would like to take this opportunity to provide some background and the anticipated direction for this work.

Venice International Film Festival Selects GetD for 3D Screenings

Mon, 08/01/2016 - 13:59 -- Nick Dager

For the first time, GetD 3D will supply its cinema systems and glasses for the 73rd Venice International Film Festival, taking place August 31 through September 10. The Venice International Film Festival is the oldest of its kind founded in 1932. 3D projection has become a tradition for many years and the organizers will have another promising line up in 2016.

Unique Airbnb Campaign Debuts in Cinemas

Fri, 06/17/2016 - 12:21 -- Nick Dager

Calling it a new frontier in cinema advertising Airbnb, the world’s leading community-driven hospitality company, is taking its Live There campaign to theaters this weekend. The split-screen experience debuted during 3D showings of summer blockbusters Finding Dory, Independence Day: Resurgence, and The Secret Life of Pets in the UK only. Moviegoers will have a first-of-its-kind, immersive experience that contrasts standardized mass tourism with the unique moments of travel and authentic experiences only possible while traveling on Airbnb.

Museum of Flight Screens Space Next

Wed, 06/15/2016 - 12:05 -- Nick Dager

The Museum of Flight, a Smithsonian affiliate, has dedicated its entire June 18 film schedule to premiere Space Next in 4K stereoscopic 3D. The opening was timed to coincide with the NewSpace conference of entrepreneurs, scientists, engineers and policy leaders, held by the Space Frontier Foundation. At two of the premiere screenings, open to the public, Space Next director Luke Ployhar of Afterglow Studios in Minneapolis will introduce the film and show how scenes were created. Ployhar is a seasoned Hollywood filmmaker and effects artist whose credits include Minority Report.

The Military Entertainment Complex

Wed, 05/25/2016 - 08:58 -- Nick Dager

The Christie 6P laser projection at the National Infantry Museum’s Giant Screen Theater in Columbus, Georgia is earning applause from the public, school groups, veterans and active duty service members. Installed by AV industry pioneer D3D Cinema, the two Christie Solaria CP42LH 6P laser projectors enable the theater to show a range of 3D content and Hollywood blockbusters – as well as alternative content and live events – to better align the theater with the museum’s mission of providing guests with an immersive experience of the United States Army Infantry’s valorous history.

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