Peach Launches Peach Cinemas

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Mon, 02/23/2015 - 13:25 -- Nick Dager

Peach has launched what the company claims is the cinema industry’s only fully-integrated, mobile responsive, online sales and marketing solution for cinema operators: Peach Cinemas.

The Peach Cinemas platform integrates Point Of Sale systems with all online marketing assets, including desktop and mobile websites, mobile apps, CRM programs and even in-foyer screens. It also gives cinema operators and their customers the latest show times and online ticketing, event and gift facilities.

It has been designed to meet the needs of today’s mobile-first consumer by being fully responsive; adapting to all devices to give theatres, exhibitors and their customers a consistent and seamless experience on cell phones, tablets and desktops. The platform also has a powerful content management system that ensures that cinema operators can easily manage content across devices.

The latest version of Peach Cinemas also includes an out-of-the-box website option that is feature-packed and fast to deploy offering cinema operators an affordable way to create a great online experience for their customers and sell more tickets through the web.

The Peach Cinemas platform has been developed by their in-house team over three years and is already delivering results for leading cinema brands in the UK and North America including Galaxy Theatres, Everyman Cinemas, Landmark Theatres, Goodrich Quality Theatres and many more.

Malcolm MacMillan, business development director at Peach said, “The latest version of Peach Cinemas makes our market-leading web platform more widely accessible and affordable to cinema owners than ever before. It offers improved performance and more opportunities to engage effectively with the cinema audience to generate stronger customer relationships and increase income from this important sales channel.”

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