This week DTS released its DTS:X Immersive Audio Bitstream software development kit to its cinema partners. The company believes the move strengthens its position as the motion picture industry creates the interoperable IAB content and device ecosystem needed to provide a true immersive sound experience in theatres.
Combining one of the oldest architectural designs in the Western world – the amphitheatre – with some of the most advanced motion picture exhibition technology available today may sound like a great idea for a new movie theatre. Applying that concept to an existing theatre, though, makes the challenge seem truly daunting. But that’s exactly what happened when B&B Theatres acquired an old movie house in Overland Park, Kansas and set about the work of making it their own. The result is the world’s second largest ScreenX auditorium and its first ScreenX Amphitheatre, complete with a unique approach to the DTS:X sound system.
Dolby and Guangzhou Jinyi Media Corporation, owner of Jinyi Cinemas, one of the largest cinema circuits in China, today announced the opening of the 2,000th Dolby Atmos cinema screen in China at Jinyi Cinemas Jiaxing site. Jinyi has established its presence in more than 60 cities across China, such as Guangzhou, Beijing, Shanghai, Tianjin, Shenzhen, Suzhou, and Wuhan, with more than 170 self-owned cinemas, in which 88 screens are equipped with Dolby Atmos. Dolby Atmos has become the largest premium format in China by screen count, according to the latest statistics from EntGroup Inc.
Established in the 1920s, the Lido Cinema in Auckland is one of New Zealand’s oldest and most prestigious cinemas. Originally opened as a single-screen art house cinema, the Lido expanded with a second 44-seat capacity theater known as The Lounge in 2005. The Lido recently decided to upgrade the aging 5.1 sound system in The Lounge.
United Cinema Chain Kino Okko will be the first company to introduce the Dolby Cinema experience to the Russian market at its Cinema Park Metropolis in Moscow. Dolby Atmos immersive audio technology has been successfully deployed at several Russian movie theatres in recent years.
Sree Kalidas M-Plex has become the first cinema complex in the southern Indian state of Kerala to install cinema projectors featuring Christie RealLaser illumination and ViveAudio. Located in the capital city of Thiruvananthapuram, the newly completed multiplex has seven auditoriums. Christie’s Indian partner TSR handled the installation.
CJ 4DPlex, together with B&B Theatres, have launched the world’s first ScreenX Amphitheater in Overland Park, Kansas inside B&B Overland Park 16. The newly arranged auditorium, which marks the second largest ScreenX theater in the world will open with Warner Bros. Pictures’ It Chapter Two on Friday, September 6th.
THX has released a new Deep Note trailer to commemorate the company’s 35th anniversary. In addition to the visual celebration and surprises, the trailer offers a deeper immersive audio experience with THX Spatial Audio three-dimensional sound over headphones or earbuds.
Cinema Sunshine has installed Christie RealLaser projectors and Vive Audio in its new flagship cinema complex in Tokyo. Known as Grand Cinema Sunshine, the luxuriously furnished multiplex located in the commercial and entertainment district of Ikebukuro is the first in Japan to have all 12 auditoriums equipped with RGB pure laser projection systems.
Eastern European speaker manufacturer Mag Cinema has introduced several new speakers including the 400 series for small to mid-sized halls, three next generation screen speakers for mid-sized and large halls, and a complete surround series with uniform appearance.