Screenvision has renewed its long-term agreement with Hogan Communications a media and marketing company targeting the college market. Under the agreement Screenvision will continue to represent national and regional cinema advertising sales for Hogan’s 397 college campus-based screens while Hogan will continue to produce and distribute its cinema preshow “Preview Theater ” in which the Screenvision-sold ads will appear.
Principal photography has just finished on the 2010 Lionsgate release Warrior starring Nick Nolte. The production made extensive use of MSE’s monster light mover MAX Menace. One of the key sequences took place inside a Pittsburg hotel room. “Cinematographer Masanobu Takyanagi needed to get ‘a lot of light’ into the room ” says Key Grip John Janusek. “It was either an elaborate truss and motor rig that was 2500 miles away in Los Angeles or the MAX Menace.
Cinedigm Digital Cinema will present the Dave Matthews Band Ben Harper and Relentless7 and Gogol Bordello Larger Than Life ... in 3D on screens nationwide. The 3D movie will run for one week only from December 11-17. Action 3D and AEG Network Live produced the movie. Digital technology has dramatically transformed the cinema experience says Bud Mayo chairman and CEO of Cinedigm. The ability to see Dave Matthews in 3D on a big screen at your local theatre for far less than the cost of a concert ticket is an exciting option for music fans.
Cooke Optics is working with The Foundry to incorporate /i Technology into its compositing application Nuke. The goal is to save hours of time in post-production by eliminating the need to guess lens parameters and camera information. The Foundry recently carried out a test shoot at Blenheim Palace using the new Sony F35 camera which supports /i.
Hollywood Theaters is installing Sony Electronics' 4K digital cinema technology across its circuit. The Portland Oregon-based exhibitor will begin its digital conversion by equipping 13 of its U.S. locations (167 screens) with Sony projectors over the next few months. The 4K roll out will also include 53 screens outfitted for 3D digital projection combining Sony's single-projector 3D lens system with RealD 3D technology enabling the exhibitor to deliver the highest-quality 2D and 3D digital projection.
Hope for a Thorn a microbudget digital feature film written and directed by Erin Kitzinger won the Best Director prize following its world premiere at LA Femme Film Festival in October. “We’re thrilled to be premiering at a festival that showcases women filmmakers ” says Kitzinger.
European exhibitor Kinepolis Group has selected SmartJog’s Digital Cinema Central Library Servers to use in all of its 23 theaters. Kinepolis will purchase and install the Digital Cinema Central Library Servers which are capable of storing large amount of content as well as receiving Digital Cinema Packages (DCPs) via satellite and fiber.
Petrol has introduced the Petrol PRC-Red-1 rain cover especially designed to provide environmental protection for a fully equipped Red One camera. Made mainly of clear polyurethane for maximum visibility the new transparent rain cover offers quick and easy access to all camera features. What’s more the manufacturer says it is roomy enough to enable working with the camera’s high-resolution Red LCD monitor on board. Petrol’s one-piece design makes the PRC-Red-1 easy to install while shooting.
The official opening of Reel Cinemas Dubai's largest cineplex in the Dubai Mall was marked by the United Arab Emirate's first digital screening of the much-awaited epic-film 2012 in Screen 22 the region's first and only THX-certified cinema hall. With the opening of all 22 screens Reel Cinemas should become the region's premier cinema destination.
Screenvision has renewed its long-term agreement with Hogan Communications a media and marketing company targeting the college market. Under the agreement Screenvision will continue to represent national and regional cinema advertising sales for Hogan’s 397 college campus-based screens while Hogan will continue to produce and distribute its cinema preshow Preview Theater in which the Screenvision-sold ads will appear.
