At the NAB convention in April in Las Vegas a few Hollywood studio executives graced the Digital Cinema Summit with their presence to push hard for stereoscopic 3D. And yet at the ShoWest convention same city earlier the same month there was a different kind of push as executives from Fox announced that they would no longer subsidize the cost of disposable 3D glasses. Confused? Don’t be. The Hollywood studios want what they want and they want it on their own terms. The rationale for all of this is of course money. And the ultimate battle could be over Avatar.
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8mm Productions is a production and post-production company with its roots firmly grounded in the heart of Bollywood. Two years ago 8mm ventured into for it the then unknown world of digital 4K cinema. Today they have incorporated Assimilates Scratch digital system as the data pipeline that completes its 4K workflow. David Premier 8mm Productions says “Many of our clients – MTV Channel V Nirvana Films Black Magic Productions Fingerprint Productions to name a few – have all shot with our Red One 4K Cameras and are extremely pleased with the final output from Scratch.
AMC Entertainment has reached an agreement in principle with Sony Electronics to install 4K digital cinema projection systems across its theatre circuit. With 309 theatres and 4 628 screens AMC will be the largest entertainment company equipped with 4K digital technology in North America. The decision accelerates the momentum behind AMC's transition to digital projection technology. At AMC we deliver movies and other great entertainment presented in an immersive big-screen viewing environment says Gerry Lopez chief executive officer and president AMC Entertainment.
New York City-based All Mobile Video recently built a new multi-camera tapeless EX3 Carrypack portable production system around Sony PMW-EX3 camcorders and Fujinon lenses. Three Fujinon XS13x3.3 wide-angle lenses were purchased specifically for the multi-camera unit.
Made in China Named SWSX Grand Jury Award Winner Judi Krant's debut feature Made in China won the Grand Jury Award in the narrative feature competition at the South by Southwest Film Festival last month in Austin Texas. The movie was shot on location in Texas and Shanghai. Made in China which premiered at the festival follows a Texas novelty inventor Johnson who travels to Shanghai.
By Donald L. Vasicek You began your screenplay with a visual metaphor. You’ve introduced your main character the setting the time the theme and you’re introducing other major and periphery characters. You’re getting to like your story pretty well when all of sudden you hit a block. What is your story about? This question is asked many times over each day in the film business and you’d better be prepared for it. Your story is about a character that reacts to something that causes him to begin acting instead of reacting to what is going on around him.
Two Big Topics will be 3D and 4K but a Bigger Topic will be 401Ks Stated or unstated the number one topic at this year’s National Association of Broadcasters convention will be the weakened global economy. No company is completely unaffected and while 3D and 4K workflow will be hot topics and there will be the usual technology and business announcements the impact of limited available resources of both money and manpower will color everything. Here is the second part of our preview of technology highlights to expect at the show.
Sweden’s SF Bio Theatre Chain Wins Digital 2009 Apex Award The 2009 Apex Award for innovations in a digital signage hospitality installation has been awarded to Swedish movie theater chain SF Bio. SF the largest movie theatre chain in Sweden worked with Scala Partner Zone Systems to develop a digital signage network in eight movie theaters that consists of digital menu boards dynamic movie posters and screens for previewing film trailers. SF Bio uses the network to cut costs associated with creating printing and transporting menus and posters.
TDF Plans to Deliver Digital Cinema Services Across the Continent The TDF Group has unveiled its plans to deploy a pan-European delivery service for digital cinema. TDF will provide electronic delivery of digital copies to theatres in Europe leveraging on its established presence in 10 territories. TDF has already connected 60 theatres in six countries and plans to double the number of connected theatres in 2009 and 2010. The news was unveiled last month in Paris at TDF's First Digital Cinema Conference.
Searching for the Superpowers Inside By Stian Hafstad We made this short film Nemesis last fall. The film was made by a group of film students at the University of Bergen Norway as a part of a scriptwriting course. We are now on our final semester of a three-year degree. It was shot in five days on various locations in Bergen after about six weeks of planning. It was edited in about 15 days with an extra two weeks for effects and color correction. Basically we could make a movie about whatever we wanted so we decided to go with this script.