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Deluxe Digital Media Upgrades to 4K
 


Thu, 05/27/2010 - 20:00 -- Nick Dager

Deluxe Digital Media Hollywood has acquired a DaVinci Resolve from Blackmagic to provide the ability to color correct in the 4K environment. The new system will be added to their existing suite of Resolve 2K systems. Resolve also handles real time grading of raw Red files. The addition of the new Resolve upgrade will allow Deluxe’s Sherman Oaks facility to improve workflow efficiency and productivity between projects working within different resolutions. “Our relationship with Blackmagic and their products has been excellent.

Element Technica Introduces Ultra-Small Neutron 3D Rig

Thu, 05/27/2010 - 20:00 -- Nick Dager

Element Technica has introduced the ultra-small Neutron 3D rig which is designed to mount lightweight 3D camera packages for stereoscopic video capture from smaller jibs Steadicams portable camera and point-of-view positions. Live sports and entertainment production demand even smaller less obtrusive cameras for point-of-view camera angles where the camera must fit into a tiny and sometimes dangerous space where it is unseen and out of the way.

Number of European Digital Screens Tripled in 2009

Thu, 05/27/2010 - 20:00 -- Nick Dager

According to the statistics provided by Media Salles the number of screens equipped with DLP Cinema or SXRD technology at the end of 2009 was 4 693 a 206.9 percent increase over the previous year spurred by the demand for 3D. The European Audiovisual Observatory estimates that gross box office for the European Union increased by 12 percent year-on-year to a new record high of EUR 6.27 billion in 2009 largely thanks to premium prices for 3D screenings.

NAB 2010: 3D’s a Crowd

Thu, 05/13/2010 - 20:00 -- Nick Dager

Nearly 83 000 people from 156 countries attended last month’s National Association of Broadcasters convention in Las Vegas and if you were there you could be forgiven for getting the impression that absolutely every single person at the show was involved in stereoscopic 3D. In some ways it was one of the most discouraging events I’ve ever attended because in my view this mad rush to get on the 3D bandwagon is almost certain to lead to an alarming number of poorly conceived poorly executed and poorly received 3D movies and television programs. I’m not alone in this opinion.

Macao Digital Cinema Festival Convenes May 27 in China

Thu, 05/13/2010 - 20:00 -- Nick Dager

The first annual Macao China International Digital Cinema Festival and Entertainment Technology Expo and Macao 3D Summit is being held May 27-29. China’s State Administration of Radio Film and Television is running the event with the help of Americans Jeff Greene and Randall Dark. With a population of 1.3 billion people – a full 20 percent of the world population – China represents an enormous market for cinema and the country has a thriving movie industry of its own. And the country has already embraced digital cinema.

Record-Setting Day for Nexo Digital

Wed, 05/12/2010 - 20:00 -- Nick Dager

Nexo Digital’s first-ever live event in movie theatres – Ligabue Day – held last month across Italy established a number of cinema records: a record number of cinemas 108 in a single European country with a live event satellite feed; record box office revenue with 25 000 tickets sold grossing 255 000 euro topping The Ghost Writer; and record box office revenue at all participating cinemas. The concert featured Ligabue the number one Italian rock singer performing a live sneak preview of his new single from his upcoming album.

Edinburgh’s Royal Botanic Garden Stays Green

Wed, 05/12/2010 - 20:00 -- Nick Dager

Sightseers at The Royal Botanic Garden in Edinburgh Scotland are welcomed to the new John Hope Gateway visitor center where digital signage systems help them get oriented to explore the facility. Designed by Edward Cullinan architects the center is a prime example of green construction and sustainability. Established in 1670 next to Holyrood Palace RBGE is a world-renowned scientific center for the study of plants their diversity and conservation.

Something to Rave About

Wed, 05/12/2010 - 20:00 -- Nick Dager

Dallas Texas-based Rave Motion Pictures will deploy nearly 300 new digital screens nationwide as part two of its agreement with Cinedigm Digital Cinema. All of the screens will incorporate Barco Series-II projectors and Doremi playback server technology. Rave currently operates 62 locations and approximately 1000 screens across the US.  Under the Phase 1 deployment deal which took place in 2006 475 Doremi servers were installed in Rave theatres.  Phase 2 adds another 277 units for a total of 787 Doremi servers in operation throughout Rave’s circuit.

Negotiating a Non-Interference Shoot

Wed, 05/12/2010 - 20:00 -- Nick Dager

When cinematographer James Neihouse shot the Kennedy Space Center footage for the recently released film Hubble 3D Imax it was on a non-interference basis so Neihouse and his team had to be able to pick up and move quickly. He says his strongest support was the OConnor 2575 head. “We chose this head because it is stable enough to handle the 90 pound weight of the Imax 30 perf 3D camera that was developed for the International Space Station film shot in 1998-2001 yet light enough to be easily manageable when shooting with a small crew ” says Neihouse.

Driving Traffic to the Booth

Wed, 05/12/2010 - 20:00 -- Nick Dager

In need of something special last month for the New York Auto Show exhibit of its client Mercedes-Benz designer and producer Dimensional Communications tapped Lightspeed Design to executive produce a six-minute 3D Stereoscopic film for the event. The fast-paced driving film was captured in 3D at 4K resolution and presented on both a large rear-projection screen as well as multiple 3D monitors in a massive 88-foot by 158-foot open exhibit area.

Cine-Regio Releases the Digital Revolution

Wed, 05/12/2010 - 20:00 -- Nick Dager

By Michael Gubbins To say that the state of movie distribution is in flux is quite clearly an understatement. This is especially true in Europe which faces many unique challenges including – to name just two – the current economic strife and language differences. The Cine-Regio Focus Report 2010: The Digital Revolution - The Active Audience has now been published on the Cine-Regio website. Cine-Regio is a network of regional film funds in Europe.

MPEGIF and ISMA Announce Merger


Wed, 05/12/2010 - 20:00 -- Nick Dager

The boards of directors of the MPEG Industry Forum and the Internet Streaming Media Alliance have entered into a binding agreement to merge the two organizations by allowing MPEGIF members to become ISMA members and going forward as MPEGIF within the ISMA California non-profit corporation. MPEGIF’s current structure as a Swiss association will be dissolved.
  “ISMA delivered massively important technology contributions resulting in great value and lasting benefit to our industry over the years ” says Sebastian Moeritz president of MPEGIF and CEO at Dicas.

Mytherapy Creates 3D Cinema Commercial for Panasonic 3DTV Launch

Wed, 05/12/2010 - 20:00 -- Nick Dager

Central London post facility Mytherapy D-Cinelab recently beat the clock to complete a stereoscopic 3D commercial for Panasonic Viera 3D HD TVs. Panasonic struck an unprecedented deal to sponsor all 3D movies in every VUE and Odeon cinema in the UK. But because the deal started in April they had only three weeks to come up with a 3D commercial to announce their arrival in the 3D world with the launch of their VT20 3D TV. The decision was made to convert an existing 2D spot to 3D.

Coming Soon to a Theatre Near You

Wed, 05/12/2010 - 20:00 -- Nick Dager

By Melissa Keeping As we filed in with our glasses of wine and found programs on our seats the atmosphere in the cinema was buzzing with anticipation. On the screen in front of us you could see a similarly excited crowd filing into London’s National Theatre and an empty stage in front of them the set for Alan Bennett’s The Habit of Art. We were about to see the work of one of the greatest living playwrights’ live featuring some of the UK’s finest actors from the comfort of our reclining seats in Clapham South London.

Rising Sun Pictures Hopes to Benefit from Tax Breaks

Wed, 05/12/2010 - 20:00 -- Nick Dager

Rising Sun Pictures which has produced visual effects for more than sixty feature films including the Harry Potter series expects to be a chief beneficiary of newly expanded trade rebates designed to promote film production in Australia. The Australian government announced this week an update of its Screen Production Incentive program which provides rebates for various activities related to film and television production. Among other things the update includes a dramatic lowering of the threshold for PDV (post digital and visual effects) work completed in Australia.

Starplex Cinemas Adds 123 Digital Screens

Wed, 05/12/2010 - 20:00 -- Nick Dager

Starplex Cinemas of Dallas Texas will convert 123 additional screens to digital cinema using Barco's new Series-II projectors. As part of Cinedigm's Phase 2 digital cinema deployment program the conversions are underway with full deployment expected by November. Barco's turnkey installation which also includes servers by GDC Technology will be supported by Barco's Network Operations Center and 24/7/365 Call Center. Barco's new DP2K-C series projectors will be used in Starplex's small and mid-sized venues.

Uptown Entertainment Converts to Digital

Wed, 05/12/2010 - 20:00 -- Nick Dager

Uptown Entertainment has converted 19 screens in their two Birmingham Michigan locations – Birmingham 8 and Palladium 12 – Sony Electronics’ 4K digital cinema technology.     “This conversion is in line with our goal to be the best ” says Barb Zanetti senior director of Uptown Entertainment which includes the Palladium12 and Birmingham 8 theatres.  “From our seating to our concessions and especially when it comes to sound and viewing we want to deliver the very highest quality.  This conversion will mean that our customers get the best viewing experience for a wide range of digital en

Wildwood Theatres Converts Two Theatres

Wed, 05/12/2010 - 20:00 -- Nick Dager

Wildwood Theatres is installing Sony Electronics’ 4K digital cinema technology at its Beloit and Janesville Wisconsin locations. The exhibitor has already completed its digital conversion at 20 of its 26 screens. Wildwood’s 4K roll-out also includes outfitting four screens for 3D digital projection combining Sony’s single-projector 3D lens system with RealD 3D technology enabling the exhibitor to present the highest-quality 2D and 3D digital projection.

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