High Frame Rate Filmmaking

Cinity Wins CineEurope’s Technical Achievement Award

Thu, 07/07/2022 - 12:03 -- Nick Dager

Cinity was this year’s winner of the Technical Achievement Award at CineEurope 2022. This is the first time a premium high-tech film brand from China has won this prestigious award at a major trade exhibition, and it is a starting point for the global expansion of Cinity. Fu Ruoqing, vice-chairman and general manager of China Film Group accepted the award.

CineEurope Attendees Get First Look at Avatar: The Way of Water

Thu, 06/23/2022 - 11:19 -- Nick Dager

Cinionic and China Film Group teamed up to bring attendees at CineEurope 2022 a first look at 20th Century Studios’ Avatar: The Way of Water releasing later this year. The film was presented using China Film Group’s Cinity technology. James Cameron’s next high-end feature is coming to theatres in December 2022.

Christie, Lightstorm Collaborate on Avatar 2

Tue, 04/26/2022 - 13:59 -- Nick Dager

In a partnership that spans 16 years Christie Digital Systems and Lightstorm Entertainment, filmmaker James Cameron’s production company, collaborated to bring enhancements to theatrical display capabilities for 3D, high frame rate digital cinema for Avatar and the much-anticipated Avatar 2. Known for his creativity and development of cutting-edge technologies to push the frontier of cinematic storytelling, Cameron used Christie cinema projectors as a key part of realizing his vision.

Shooting The Matrix Resurrections

Wed, 01/05/2022 - 13:24 -- Nick Dager

In the two decades since we first entered The Matrix, there’s been a quantum leap in computing and filmmaking technology. Visionary filmmaker Lana Wachowski made sure she considered both those changes before going back down the rabbit hole. “There have been huge advances in computing that called for an updated visual representation of the virtual world of The Matrix,” explains Daniele Massaccesi, co-cinematographer with John Toll, ASC on The Matrix Resurrections. “Lana wanted to create a synthetic world that would be believable to humans in 2021. It is therefore photoreal and full of color.”

ASC Completes StEM2 Test Packages

Wed, 12/15/2021 - 10:36 -- Nick Dager

The American Society of Cinematographers has completed its Standard Evaluation Material II project. The short film is an initiative by the organization to provide standardized viewing material designed to aid in the development and calibration of technology impacting the modern imaging chain. StEM2 test packages will be available in early 2022 to download for free in all common theatrical and home TV formats.

Red Digital Cinema Unveils V-Raptor 8K VV Camera

Wed, 09/01/2021 - 14:49 -- Nick Dager

Red Digital Cinema unveiled the new V-Raptor 8K VV camera today, launching its first entrant into the next generation DSMC3 platform. The company says the camera is Red’s most powerful to date. It features the highest dynamic range, fastest cinema-quality sensor scan time, cleanest shadows, and highest frame rates of any camera in its lineup. It is designed to provide unmatched performance for a variety of shooting scenarios.

Cinity Gaining Market Share in China

Wed, 09/01/2021 - 12:28 -- Nick Dager

According to industry statistics, premium large format screen installations have seen an increase of almost 19 percent year over year. They set a record in 2019, when 734 screens were installed, a 65 percent increase over 2018. As theatres slowly reopen worldwide following lockdowns due to COVID-19, the pace of adoption is expected to resume. Owned by the China Film Group and Huaxia Film Distribution, Cinity uses premium large format laser projection, immersive sound, and ultra-high frame rate capability. Today, with 57 installations and an almost equal number on tap in cities across China, Cinity enjoys cooperative agreements with many major Hollywood and Chinese studios. The system can be viewed at the Harmony Gold Preview House in West Hollywood, where filmmakers can also screen their latest projects at the industry’s highest frame rate.

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