One of the challenges for Cooke Optics for the remaining months of 2020, according to the company, will be demonstrating to current and potential customers how it believes its /i technology provides new technical solutions to age old problems. And few problems have been given as much of a twist in recent years as keeping focus while shooting full frame.
Lindsey Optics has introduced the Large Format Viewfinder to provide optical through the lens viewing. With a sleek, modular design, it supports an unprecedented range of formats from Super 35 to Alexa 65. Company CEO Dwight Lindsey says, “We created our LF Viewfinder for filmmakers who prefer to test a ‘look’ by viewing directly through the actual lens instead of electronic means like monitors or digital tools. Our Large Format Viewfinder solves the viewing issue, while also meeting the need for format diversity.”
Radiant Images, a subsidiary of Hawkeye Systems, has introduced Meridian, an innovative light field capture system that aims to push the next evolution of immersive content creation and filmmaking. The company says the Meridian represents the Holy Grail for content: photographic 6DoF or six degrees of freedom.
Illumination Dynamics has moved its Los Angeles headquarter from San Fernando to a new location in Santa Clarita. The new, 67,639 square-foot facility is located at 21335 Needham Ranch Parkway, within sight of the 14 Freeway and just a few miles from Interstates 5, 405, and 210. As such, it allows easier access to the thriving film industry in the Santa Clarita Valley, while still remaining just a short distance from Hollywood.
How do you make a full-length feature film, with flawless, cinematic values when your camera budget only stretches to the Sony FS7 cinema cameras already owned by the crew? School Fight is a low budget, independent feature film, but you’d be forgiven for assuming the investment in the on-screen image was far more high-end. This comes from the crew’s unwavering commitment to achieving the highest possible production values by squeezing everything they could out of the camera equipment they had available and a minimal budget.
Documentary filmmakers understand that the job requires contending with all kinds of weather, environmental conditions, outside noise and un-trained talent. Freelance cinematographer Neil Fernandez, owner of Lucky Finn Productions, has traveled to the Black Rock Desert to shoot a short about Burning Man, along Route 66 filming Alien Highway for the Travel Channel and to Bora Bora, Jamaica and the Bahamas to shoot various swimsuit campaigns.
Atomos Limited has introduced Neon, an all-new line-up of precision 4K HDR field monitor-recorders for on-set or in-studio production where reliable and trustworthy monitoring is essential. Neon comes in four screen sizes, 17-inch, 24-inch, 31-inch and 55-inch, ensuring that no matter the critical production usage, every crew member sees an accurate image representation so directors know with confidence that they have got the shot, that cinematographers ensure consistent exposure, focus pullers maintain the sharpness of an actor's eyes, and so editors and color graders can lock down the creative intent from shot to shot.
Leading Polish cinema equipment and servicing company ArtTech is now the distributor of the Tibex T/WS projector lift and boothless cinema ventilation uniit, products that combine cost and space savings with the comfort of easy maintenance.
To celebrate the 100th anniversary of the American Society of Cinematographers Leica Camera has released the M10-P ASC 100 Edition. The still camera includes a Leica Summicron-M 35 f/2 ASPH lens and offers two specially tailored Cine Look modes built into the camera’s software that make it a focused professional tool for cinematographers and filmmakers. The set also includes a Leica Visoflex electronic viewfinder and a Leica M-PL-Mount Adapter that allows the use of almost all PL mount cine lenses available on the market.
Red Digital Cinema has added the DSMC2 Touch seven-inch Ultra-Brite LCD Monitor to its line of innovative camera accessories. According to Red, the monitor is a robust, optically bonded touchscreen with Gorilla Glass that provides the most intuitive way to navigate menus, adjust camera parameters, and review .R3D clips directly out of the camera.