China

Cinity Cinema System Gets Official Launch

Tue, 09/03/2019 - 11:57 -- Nick Dager

Huaxia Film Distribution recently held a grand launch in Beijing to formally introduce the Cinity Cinema System, which was unveiled earlier this year in Las Vegas at CinemaCon. A trailer of Gemini Man, the new film by Oscar award winning director Ang Lee was shown. Lee used the Cinity Cinema System to produce his latest film, Gemini Man in 4K stereoscopic 3D at 120 frames per second. He screened a trailer of the new film and made a video address to the audience gathered for the event.

SFC Yonghua Cinema City Opens China’s Second Onyx Theatre

Tue, 04/09/2019 - 12:28 -- Nick Dager

SFC Yonghua Cinema City has become the second facility in China to open a Samsung Onyx theatre. Local technology provider Ace Film & TV installed JBL Sculpted Surround cinema speakers and Crown networked power amplifiers. SFC Yonghua Cinema City is the first cinema in China to feature intelligent networked audio solutions across the entire facility.

CinemaCon 2019: A Watershed Event?

Fri, 04/05/2019 - 13:21 -- Nick Dager

A highlight of this year’s CinemaCon, which wrapped up Thursday, April 4, at Caesars Palace in Las Vegas, was the announcement of the formation of the Cinity Cinema System, a joint effort between the Huaxia Film Distribution Company, Christie Digital Systems and GDC Technology to “develop, leverage and promote premium format movies driven by new, advanced configurations.” The announcement follows several years of debate in Hollywood and around the world regarding the best way to move forward with critical technology issues including high dynamic range, high frame rate, wide color gamut and immersive sound. Those issues were widely discussed at CinemaCon and we will have more to say about the show in the coming days. But the Cinity Cinema System announcement stands out because it feels like a watershed event. The question now is this: is Hollywood still the center of the motion picture industry or is that center shifting to China?

Sony 4K Laser Projector with GDC IMB Receives DCI Compliance

Tue, 01/29/2019 - 11:27 -- Nick Dager

Sony Professional Solutions China and GDC Technology Limited today announced that Sony’s SRX-R608-DS dual 4K laser projection system integrated with GDC’s SR-1100 integrated media block has completed the full range of tests necessary to receive compliance from Digital Cinema Initiative. As a result of receiving DCI compliance for this latest projection system, exhibitors are positioned to capitalize on the continuing advancement in laser and high dynamic range technologies with a high-end, reliable product designed for small theatres.

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