AMC Theatres today announced it will soon complete its so-called Sightline at AMC pilot test program at select locations in three U.S. markets. The results of this pilot program clarified consumer reaction to seat-based pricing within a movie theatre.
Cinema bosses are predicting the busiest weekend of the year so far, with both Barbie and Oppenheimer hitting the big screen today.
Ever since the first trailer for Barbie dropped, anticipation for Greta Gerwig’s new movie starring Margot Robbie as the infamous Barbie has continued to grow. This is in part thanks to the creative and marketing team behind Barbie, as the Barbiecore aesthetic seems to be taking over the world and there’s pink everywhere. But in addition to all the pink and glamor of Barbie, another highly anticipated movie is coming to theaters the same weekend. Christopher Nolan’s latest movie, Oppenheimer, starring Cillian Murphy as J. Robert Oppenheimer is ready to make an impact.
Alamo Drafthouse Cinema has promoted Michael Kustermann from president to CEO. The board of directors, including former CEO Shelli Taylor and executive chairman Tim League, named Kustermann as CEO following Taylor’s decision to retire. Under Kustermann’s leadership, the company will continue its path for growth and investment in its theatres, unparalleled moviegoing experience, and building out the best team in the exhibition industry. Taylor will remain on the Alamo Drafthouse board of directors.
Christie Digital Systems has signed a multi-year agreement to supply its RGB pure laser projectors to Cineplex Germany. Work is underway to install RGB pure laser projectors as part of the agreement, which will operate until 2026.
The National Association of Theatre Owners is projecting that more than 200,000 moviegoers will attend same-day viewings of Barbie and Oppenheimer at theatres across North America this weekend.
The UK cinema advertising company Digital Cinema Media has launched its first Cinema TVRs report on the Mediatel Connected AV app to align its measurement with other media channels.
The future of Jersey's only cinema has been secured for at least the next four years, the government's property regeneration company has announced. Jersey is an island state off the coast of Great Britain.
On July 21, Cinépolis will unveil the Cinépolis Luxury Cinemas Inglewood Imax at Hollywood Park, officially opening the sports and entertainment destination's retail space. The first movie theatre to call Inglewood home in nearly 30 years, the 12-screen, 1,236-seat, 55,137-square-foot luxury concept is the first tenant to open and welcome guests at Hollywood Park, which is being built by Los Angeles Rams owner/chairman E. Stanley Kroenke and is the largest urban mixed-use mega development under construction in the Western United States.
The Digital Cinema Distribution Coalition has named Emily Ng as its new chief financial officer, effective this month. Ng succeeds John Nohelty, who is retiring, following more than a decade of dedicated service to DCDC as CFO.