Cinema Day a Big Success in Poland
According to preliminary estimates, in Poland on Cinema Day, September 30, cinemas that took part in the campaign recorded more than 550,000 admissions. About 40 percent of tickets were sold for Polish films. The Cinema Day initiative involved the Cinema City, Helios and Multikino chains, cinemas associated in the Polish New Cinema Association, the Association of Arthouse Cinemas, and the Polish Cinemas Association, as well as non-affiliated cinemas.