Hula Post, a leading supplier of post-production technology and support for motion pictures, television, and streaming platforms, recently transitioned to subscription licensing of Avid’s Media Composer/Enterprise video editing software.
Production & Post-Production
The Digital Entertainment Group has named Poppy Crum, chief scientist at Dolby Laboratories, the 2021 recipient of the Hedy Lamarr Award for Innovation in Entertainment Technology. In its fifth year, the Hedy Lamarr Award recognizes female executives in the fields of entertainment and technology who have made a significant contribution to the industry.
The Hip Hop Film Festival its month-long run with a week jam packed with celebrity events and cyphers. BET’s Big Fifty screening will close out this year’s festival on September 2, at the Alamo Drafthouse Cinema in Brooklyn. Directed by media personality, writer, and film director Russ Parr, Big Fifty tells the unbelievable true story of bigger-than-life Delrhonda Big Fifty Hood, who went from street thug to respected gangsta to finding redemption. Big Fifty stars Remy Ma, Durrell Tank Burbs, Ta’Rhonda Jones, Debbi Morgan, Mike Merrill, Vena Excell (aka Pretty Vee) and Michael Anthony.
The winners of FilmLight’s new colorist awards will be announced at EnergaCamerImage 2021 November 13-20 in Torun, Poland. The judging and awards are being organized with the co-operation of the American Society of Cinematographers, the International Federations of Cinematographers and the Colorist Society International. Roberto Schaefer, ASC AIC-Imago, said, “For years I have believed that as cinematographers we need to acknowledge that there is more to creating the best cinematography. The finished product is the work of many talented and artistic individuals who should be recognized in a wide, cross-departmental way. I hope that this will be a beginning.”
VFX Legion delivered more than one hundred visual effects for director Rodo Savagues’ action thriller, Don’t Breathe 2, which was released theatrically August 13th. The franchise was born from the creative partnership of Savagues and Fede Alvare, the director of the highly successful first installment, Don’t Breathe, in 2016. Visual effects were key to bringing co-writers Savagues and Alvare’s vision of the sequel to life. Complex computer-generated sequences and digital shots were relied on to augment imagery captured on practical footage, elevating the visceral emotions elicited by the atmospheric thriller.
Adobe has entered into a definitive agreement to acquire Frame.io’s cloud-based video collaboration platform. With more than a million users across media and entertainment companies, agencies, and global brands, Frame.io streamlines the video production process by enabling video editors and key project stakeholders to seamlessly collaborate using cloud-first workflows.
Rising Sun Pictures recreated huge swaths of Amazon rainforest with photo-real accuracy for Disney’s rollicking adventure film Jungle Cruise. The breathtaking jungle environments are used in several scenes in the film, which follows wisecracking skipper Frank Wolff (Dwayne Johnson) and intrepid researcher Lily Houghton (Emily Blunt) as they pilot a rickety river boat upstream in search of an ancient tree with miraculous healing powers. In all, the studio delivered 300 final visual effects shots.
The caper film The Sixth Reel tells the story of Jimmy, a New Yorker obsessed with old Hollywood, who is one of an extended community of discerning – and extremely catty – movie memorabilia collectors. When the death of a close friend unearths the long-lost final reel of a classic horror film, Jimmy and his cohorts each concoct underhanded schemes to cash in on a big sale of the film. The Sixth Reel was written and directed by Charles Busch and Carl Andress, and stars Charles Busch, Julie Halston, Margaret Cho, Tim Daly, and an ensemble cast of beloved Broadway veterans.
In 20th Century Studios’ Free Guy, the lines between real and digital are deliberately blurred, with the focus jumping between live-action and CG based on the point of view of the characters. For the filmmakers, it was like creating two movies in one, each requiring different visual effects techniques, from replacing actors with digi-doubles to creating entirely computer-generated cities. To take on that challenge, 20th Century Studios turned to veteran VFX house and Oscar winner Digital Domain. [Editor’s Note: Warning, this article contains spoilers.]
Online criminals who offer stolen movies, TV shows, games, and live events through websites and apps are reaping $1.34 billion in annual advertising revenues – including from some of the most iconic global companies, according to new research from the Digital Citizens Alliance and White Bullet. The research found that ads for Amazon, Facebook, and Google accounted for 73 percent of all major brands advertising that appeared frequently on piracy apps during the year investigation. However, there is a recent significant decline in Amazon ads showing up on piracy websites and apps. This demonstrates that the issue can be addressed when a brand makes it a priority.