Screenvision Media today announced an advertising sales partnership with Atmosphere, the leading streaming TV service for businesses. Screenvision will feature its own channel, Front + Center, debuting on Atmosphere's platform spanning restaurants and bars nationwide, reaching more than 500,000 daily viewers. Additionally, Screenvision's national, regional and local sales team will be the exclusive seller of Atmosphere's ad inventory across its streaming network.
Distribution & Exhibition
Universal Filmed Entertainment Group, a division of Comcast Corporation, and AMC Entertainment Holdings have announced a multi-year agreement giving AMC exclusive rights to Universal Pictures and Focus Features theatrical releases for at least three weekends or 17 days, after which the studio will have the option to make its titles available across premium video on demand platforms, including through AMC Theatres On Demand.
“It’s like nothing we have ever seen before,” said Graham Spurling, the owner of Movies @ Cinemas, one of Ireland’s largest cinema chains. “The rule book has been ripped apart. But look, we have got to keep positive. We will see good times again.” He’s not the self-proclaimed World’s Greatest Showman for nothing. Full disclosure, I consider him to be my friend.
OwnZones Entertainment Technologies has been named newest member of the Trusted Partner Network, joint venture between the Motion Picture Association and the Content Delivery & Security Association.
Christie today announced that, for the twelfth year in a row, it is the proud sponsor of the Shanghai International Film Festival, which runs July 25 to August 2. This will be the first major international film festival to be held in China since the COVID-19 outbreak at the beginning of this year.
Rooftop Films, in partnership with Museum of the Moving Image, the New York Hall of Science, and the New York City Economic Development Corporation, has announced the opening of two drive-in festival locations in New York City. The Queens Drive-In will open in partnership with MoMI and NYSCI on the grounds of the New York Hall of Science in Flushing Meadows Corona Park. The Brooklyn Drive-In opened this past weekend on the pier of The Brooklyn Army Terminal, in partnership with NYCEDC. Both venues will present films throughout the summer and fall of 2020.
South Korean exhibitor Megabox has opened that country’s first Dolby Cinema at its Megabox COEX theatre in southern Seoul.
ATIF Holdings Limited, which provides business consulting and multimedia services in Asia, today announced that the cinemas of its majority-owned subsidiary, Leaping Group, a leading multimedia and advertising firm in Northeast China, are ready to resume operation. The company added that it expects a strong post-pandemic rebound from its cinema business as China allows theatres to gradually resume operations starting today.
German-Swiss distributor DCM Film Distribution has moved into exhibition with the acquisition of a minority stake in Zurich-based exhibitor Arthouse Commercio Movie. It has assumed operational responsibilities for the programming, PR and marketing for the seven screens in five locations in the Swiss city.
Screenvision Media has announced that State Farm and Kraft Heinz will be the sole sponsors of its summer drive-in movie series. Screenvision's drive-in advertising network spans 200 theaters, the largest in the country. "Screenvision is fortunate to have approximately two thirds of all US drive-ins in our network," said Katy Loria, Screenvision's chief revenue officer.