Distribution & Exhibition

AMC, REI Co-op Studios to Screen Mountainfilm Short Films

Thu, 06/06/2024 - 10:23 -- Nick Dager

AMC Theatres, REI Co-op Studios, the outdoor specialty retailer’s in-house content division, and Mountainfilm, one of North America’s longest-running documentary film festivals, today announced an all-new content and marketing partnership that will bring a collection of festival-favorite short films to AMC locations across the country this fall.

Jeffrey Forman Wins CineEurope 2024 International Distributor of the Year Award

Mon, 06/03/2024 - 09:29 -- Nick Dager

Jeffrey Forman, senior vice president, international theatrical sales for The Walt Disney Studios has been named as the CineEurope 2024 recipient of the International Distributor of the Year Award. The Award will be presented as part of the CineEurope Awards Ceremony on June 20 at the Centre Convencions Internacional Barcelona in Barcelona, Spain.

New Screenvision Research Documents Effectiveness of Cinema Advertising

Thu, 05/30/2024 - 11:17 -- Nick Dager

Screenvision Media has released a media attention study that offers compelling insights into the effectiveness of ads in the cinema environment and positive advertising outcomes. Jennifer Friedlander, Screenvision's senior vice president of insights and measurement said, "We've been laser focused on proving out consumers attention in the cinema space. Since 2023 attention became a buzzword and an emerging metric to measure the quality of an impression."

Hoyts Cinemas Partnering with AHM on 2-for1 Movie Tickets

Wed, 05/29/2024 - 11:07 -- Nick Dager

The Australian health insurance company ahm has partnered with Val Morgan Cinema to launch their Feel Good Fridays movie ticket partnership with Hoyts Cinemas. Launched in conjunction with the media agency Carat, the Feel Good Fridays partnership offers ahm members an exclusive opportunity to enjoy a special 2-for-1 movie ticket deal.

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