MIT and the Evolving Cinema Industry
In addition to being a leading cinema systems integrator, Moving Image Technologies designs and manufactures a wide range of proprietary products in-house, including subscription-based solutions and developing potentially disruptive software as a service. Despite the well-known headwinds facing the cinema industry – the pandemic and the Hollywood strikes – MIT had a relatively strong year in 2024. Last year the company repurchased 758,000 shares of its own stock. It also introduced several new products and last summer began a sizable project upgrading Alamo Drafthouse Cinemas across the country. In August MIT was awarded projects from Horizon Cinemas, Schulman Theatres, and Flix Brewhouse. And, last fall, Francois Godfrey was promoted to the role of president and COO as part of MIT’s succession planning. He was also appointed to the company's board of directors. I recently spoke with Godfrey via email to get his thoughts on his new role at MIT as well as what he sees for the future of exhibition and post-production. Here is that conversation.