Vista Names Cussmann General Manager, Europe

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Wed, 05/09/2018 - 11:10 -- Nick Dager

Vista Entertainment has appointed Till Cussmann senior vice president sales for EMEA and general manager, Europe. He will report to Mischa Kay, managing director of Vista Entertainment Solutions EMEA.

For a decade, Cussmann was deeply involved in the digital conversion of movie theatres as well as the technical conception and implementation of infrastructure for new venues. Previously, as senior vice president of CinemaNext and its predecessor dcinex, he was responsible for the overall product and customer support strategy, geographical expansion to more than 20 countries and he led re-shaping the organization from a server manufacturer to a one-stop-shop for cinema technology. Cushmann also has experience in the marketing of technical products in the leisure and retail industry.

“I’m delighted to join Vista Group and take part in the next level of success of Vista’s great products in Europe,” said Cussmann. “I strongly believe that an intelligent cinema management system is at the heart of any cinema operation and will be more and more a significant factor in an exhibitor’s business success. Vista Cinema’s product line is by far the most advanced and complete solution for cinemas on the market and I’m thankful that Vista Group has given me this great opportunity. I’m particularly excited about joining a great team of skilled people passionate about cinema.”

“With the appointment of Till Cussmann, Vista solidifies its plan to become even closer to our European customers and ensure they benefit from the best possible advice, support and attention,” said Kay. “With Till’s deep understanding and experience in the cinema and retail industry as well as his strong network, we are convinced we will fulfill our European customers’ expectations delivering to them the best possible service.”

Vista Entertainment Solutions