Screenvision Media’s in-house creative content studio, 40 Foot Solutions, collected more than 30 creative awards throughout the 2016 awards season –including one Golden Trailer and 11 Telly Awards – in recognition of various branded content segments.
“Impactful, creative storytelling is of utmost importance to Screenvision Media now more than ever, as brands must present meaningful content to truly engage audiences and stand out amid the media clutter,” said John McCauley, chief strategic development officer, Screenvision Media. “The incredible 40 Foot Solutions creative team, under the direction of executive creative director Matt Arden, has expertly recognized our clients’ needs and created compelling content perfectly suited for ultimate premium impact. We are immensely proud of the work they do and look forward to continuing to help brands tell their stories on the big screen.”
These awards follow announcements Screenvision Media made at its 2016 Upfront event to further emphasize the art of storytelling, including an industry-first cinema sitcom and the addition of creative powerhouse Sir John Hegarty as the company’s Creative Chair in Residence.
Led by senior vice president and executive creative director Arden, the 40 Foot Solutions team started the awards season by winning the prestigious Golden Trailer Award for Best Pre-Show Theatrical Advertising for a Brand for its Technically Speaking segment commissioned by Ford. Hosted by influencer Andy Riesmeyer and shot in Detroit, the segment spotlights the technological advancements of the all-new Ford Edge.
40 Foot Solutions took home 11 Telly Awards, which honor the very best film and video productions, including the first-ever industry recognition of 40 Foot Solutions’ Design Team for 3D animation, and four People’s Choice Telly Awards, which are voted on by the online community. Other awards laud the content studio’s branded content & entertainment efforts for brands including Ford, LG, H&M and State Farm.
The 40 Foot Solutions team also received 19 Communicator Awards, which honor excellence in marketing and communications, across multiple categories – Interactive Media Gaming, Film/Video, Animation, and Interactive Multimedia – for brands including Truth/Legacy, Lincoln, Volvo, Greyhound, and many others.
Most recently, 40 Foot Solutions’ campaign for LG and “Independence Day: Resurgence” won Platinum for Innovation at the BrilliAAnce Awards, which honor the best international advertising campaigns. This award recognized the studio’s collaboration with 20th Century Fox and LG to create a truly unique co-branded story on the big screen.
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