Scrabble Helps Houston’s Viva Cinema Converts to Digital Cinema

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Thu, 07/18/2013 - 14:54 -- Nick Dager

Scrabble Ventures continues to roll out digital cinema projection systems under its lease-to-own digital conversion program.  Viva Cinema in Houston, Texas has come on board with the latest conversion of their eight-screen complex.  “This is an affordable way for a small independent theatre to go digital,” says Art Seago, COO, Viva Cinema. 

In partnership with Christie Digital Systems, Scrabble Ventures has successfully installed at Viva both the Christie Solaria One+ digital cinema projectors, and Christie CP2210 digital projector, the brightest DLP Cinema projectors available for small to mid-sized screens. 

“Scrabble Ventures is again able to provide the best, affordable solution for digital conversion across the country,” says Lisa Delgado, operations manager for Scrabble Ventures. “We are very excited to have another installation up and running with such great success.” 

Viva Cinema is a first-run movie theatre that shows films with Spanish subtitles.