Mr Wolf, a creative studio with offices in Los Angeles, New York, Vancouver and Atlanta, is expanding its advertising division with creative director Ryan Tuttle and creative director/computer generation supervisor Charles Paek joining its senior creative team.
Tuttle and Paek are veteran artists with deep experience in visual effects for advertising and other media. Tuttle will be based out of Mr Wolf’s Atlanta studio while Paek will be based in the company’s Los Angeles headquarters.
Formerly creative director at Artifact Design, Atlanta, Tuttle will take the creative lead on advertising projects, assemble, and manage teams of artists and serve as liaison with agency and brand clients. Paek will also serve as a creative lead and head the CG team across all locations. They join Matt Motal as creative directors of the studio’s advertising division, with Pravina Sippy as executive producer.
Tuttle’s tenure at Artifact spanned a dozen years and encompassed design, animation, visual effects, and live action production. His credits include multiple campaigns for Ford, Bridgestone Golf, Georgia Lottery, Cartoon Network, and others. He previously spent eight years at Atlanta agency JWT as a creative supervisor and broadcast designer. He began his career as a commercial and broadcast editor.
Tuttle says he has been impressed with Mr Wolf’s growth and the unique business model established by the studio’s founders, executive producer Mike Pryor, creative directors Danny Yoon and Duy Nguyen, and VFX supervisor John Pierce. “We’ve collaborated in varying capacities for ten years,” he says. “I’ve watched as they elevated their game, especially in visual effects. When the opportunity arose to join the team, I jumped. It’s a win-win.”
For the past ten years, Paek has functioned as a freelance creative director, director and VFX supervisor with advertising credits including Acura, Aston Martin, Infiniti, Target, and Tanqueray. He also brings extensive experience in film, television, and music videos, and was part of Mr Wolf’s creative team on AMC’s The Walking Dead.
His prior background includes senior artist roles at Method Studios, CVLT, The Mill and Arsenal Film and Creative. He spent three years as a senior lighting artist at Digital Domain, where he garnered a Clio Award and a VES Award nomination.
Paek will continue to be involved in both advertising and entertainment projects. “I will fill any role that helps the company grow,” he says. “Ryan and I have similar backgrounds in advertising in terms of pitching projects and developing creative concepts. Adding our experience to Matt’s is a potent combination.”