New Video Acquires Rights to The Secret of Kells

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Sun, 06/13/2010 - 20:00 -- Nick Dager

New Video and GKIDS have announced that New Video has acquired U.S. television digital VOD and home video distribution rights to The Secret of Kells the highly acclaimed visual tour-de-force from the producers of The Triplets of Belleville. New Video is set to roll out the film on VOD digital DVD and Blu-ray on October 5th through its new home entertainment label Flatiron Film Company.   The announcement was made by Steve Savage co-president of New Video and Eric Beckman president of GKIDS the U.S. rights holder who undertook the Oscar campaign and is distributing the film theatrically throughout the spring and summer. Hailed by critics and audiences alike as one of the most beautiful animated films of all time The Secret of Kells became the surprise nomination for Best Animated Feature at this year’s Academy Awards.
Set in vibrant medieval Ireland The Secret of Kells merges magic fantasy and Celtic mythology in a sweeping story about the power of imagination and faith to carry humanity through dark times. Directed by Tomm Moore The Secret of Kells features the voices of Brendan Gleeson (Harry Potter In Bruges) Evan McGuire and Christen Mooney. 
   “It’s no secret to us that a rare film like this has received such accolades ” says Savage.  “Audiences are mesmerized by Kell’s explosive color captivating story and striking imagery and will soon be able to enjoy the charms and beauty of this extraordinary work of art over and over again.”
 Says Beckman “It was extremely important for us to partner with a distributor who shares our passion for exceptional artist-driven filmmaking and who offers a savvy multi-platform approach to ancillary markets.  We look forward to working closely with New Video to bring this breathtaking film to audiences across the country.” Mark Kashden vice president of Acquisitions New Video and Eric Beckman president of GKIDS negotiated the deal.